Topic

YouTube.

Video search and marketing on the second-largest search engine. 1,228 articles
Content

Evolving Your SEO: Moving Toward a Content Marketing Approach

Brands that learn how to evolve their approach to SEO and content to fit this new world will emerge on top. Here’s…

By Andrew Delamarter · 07 Jan 2013

Video

3 Amazingly Simple Ways to Use Video for Link Building

Clever use of videos can tremendously help your SEO efforts and make good content more digestible and engaging. Get ahead of the…

By Purna Virji · 07 Jan 2013

Analytics

5 Steps to Calculate Social Media ROI Using Google Analytics

Efforts to promote social profiles, pages, sharing and engagement are meaningless unless they support a path to conversion and help the bottom…

By Rebecca Murtagh · 03 Jan 2013

PPC

Be A PPC Leader in 2013: 5 Top Trends

People are always looking to the future marketing trends for new possibilities, opportunities, and growth potential. But don’t just be a follower!…

By Lisa Raehsler · 02 Jan 2013

Social

How to Create a Social Media Editorial Calendar

Social media editorial calendars create a cohesive layer to a content strategy. Having an organized 12-month editorial calendar that slices up the…

By Lisa Buyer · 28 Dec 2012

Video

20 Top YouTube & Video Marketing Stories of 2012

YouTube marketing news and developments dominated the headlines this year – from big redesigns, to Google Play, and AdWords for video. Here’s…

By Greg Jarboe · 24 Dec 2012

Social

The Mayan Apocalypse Rules for Marketers

A few things to keep in mind when you're developing your next digital marketing campaign about the apocalypse (or whatever buzz-worthy event…

By ClickZ Team · 21 Dec 2012

SEO

Critical Components to SEO Success in 2013

Invest in hiring and retaining talent, writing high-quality content, and acquiring relevant links from authority sites. This powerful combination will lead to…

By George Fischer · 21 Dec 2012

Video

Marines Launch New Pandora-inspired YouTube Brand Channel

If you’re interested in building a successful channel on YouTube, you’ve got to think beyond just getting one big hit. You need…

By Greg Jarboe · 17 Dec 2012

Video

Only 23% of Brands Are Using Online Video Advertising

A new study from Kantar Media has found that 77 percent of brands are using national TV advertising exclusively.

By James Dohnert · 14 Dec 2012