Yahoo.
The Benefits of Office Face Time Aren’t a Myth
In the frenzy to defend telecommuter rights, the traditional office environment has taken quite a lashing. Maybe it’s important to think about…
Yahoo Bing CPCs Up? Here’s How to Combat Them
If you’ve noticed CPCs going up in Yahoo Bing, you’re not alone. Yahoo Bing made some subtle changes to its cascading bidding…
Paid Search Beyond Google: Social Media, Bing & Retargeting Ads
With the popularity of AdWords, advertisers can struggle to find other channels that are manageable and effective. These SES New York sessions…
eBay vs. PPC: Yes, Paid Ads Still Work
An eBay study on the effectiveness of paid search advertising claims that brand keyword ads provide no short-term benefits and negative return…
Google Grabs More Search Market Share, Now at 67.5%
Google now owns 67.5 percent of the U.S. search market. After reaching 67 percent for the first time in November and repeating…
Woman Comes Up Limp Yet Again in Google Search Suggestion Fight
Beverly Stayart has come up limp in her bid to hold search engines accountable for a search suggestion that links her to…
What People Search For – Most Popular Keywords
Billions of searches are conducted each day on popular search engines and social websites by people all around the world. A number…
Social Signals & Search – Reading the Tea Leaves
There is more speculation than definitive direction on how search engine algorithms are weighing social signals in search. Here's what we can…
Google Once Again Claims 67% Search Market Share
It’s hardly headline news that Google is by far the most popular search engine for users in the U.S. and most of…
How Search Engines are Celebrating Valentine’s Day 2013
Why so blue, Yahoo? It seems Yahoo isn’t feeling the love this Valentine’s Day, though the other search engines – including Bing,…