Topic

Yahoo.

From directory pioneer to portal giant: our long-running coverage of Yahoo search. 2,142 articles
Latest in Yahoo

Bing Redesigns Image Search: Trends, Filters, Suggestions & More

Bing has unveiled a redesigned Image Search to enhance the experience for the 7 percent of Bing searchers seeking images. With larger thumbnails, previews, trending topics and more,…

By Miranda Miller · 22 Jun 2012

Social

Google+ Waiting For ‘Hypergrowth’, Partners With Flipboard

Bradley Horowitz says Google+ hasn't yet reached the intense period of growth that has been experienced by competitors such as Facebook and…

By Rosalie Marshall · 20 Jun 2012

Video

Video Ad Views Grow 117% Year Over Year

180 million U.S. Internet users watched nearly 36.6 billion online content videos in May 2012, according to comScore Video Metrix data. Video…

By Greg Jarboe · 19 Jun 2012

Industry

Google U.S. Search Share Hits Record High as Yahoo Falls to New Low

Google increased its stranglehold on the U.S. search engine market, reaching a record high in May, according to comScore. Meanwhile, Yahoo’s share…

By Danny Goodwin · 15 Jun 2012

Mobile

Mobile Search iPhone Dance-Off: Google vs. Bing vs. Yahoo vs. Wolfram|Alpha

Does Wolfram|Alpha, Bing, Yahoo, or Google boast the best mobile search app for iPhone? We compare features like multitasking, copy paste, voice…

By Michael Martin · 14 Jun 2012

Industry

Google Pays $18.6 Million Applying for 101 New gTLDs

ICANN today revealed its big list of applicants for 1,930 new generic top-level domains. Google has applied to claim 101 of those…

By Danny Goodwin · 13 Jun 2012

Industry

Nextag’s Fatal Sense of Google Entitlement

Nextag isn't ranking on Google, so their search results must be biased, argues CEO Jeffrey Katz. But really, creating a compelling website…

By Danny Goodwin · 12 Jun 2012

SEO

Redesigned Bing Webmaster Tools Rises With New SEO Reports & Data

Bing has unrolled a new update to its Webmaster Tools. The update, nicknamed Phoenix, brings what Bing calls a "new, fresh user…

By Thom Craver · 11 Jun 2012

Development

World IPv6 Launch: What it Means for Content Owners & SEO

IPv6 rollout has been a long time coming, but that is going to change in a big way for top Internet companies…

By Ray Grieselhuber · 06 Jun 2012

Development

Bing Deep Links Issue to Blame for ‘Mysterious’ Yahoo Links

A Parkersburg News & Sentinel blog post featured a reader’s question that stumped the author: “Why does a link for a fiery…

By Danny Goodwin · 31 May 2012

PPC

How to Easily Get More Ad Traffic on Yahoo & Bing

A number of adCenter feature enhancements have recently launched to give more insight into lost impression opportunities. Below are some of the…

By Rob Wilk · 31 May 2012

Industry

Yahoo Axis Launches With Visual Search, Instant Previews

Yahoo Axis displays search results for the iPhone, iPad or desktop browsers, without users having to leave their current web page, and…

By Gareth Morgan · 25 May 2012

Content

Harvesting Questions for Content Ideas

Using popular questions to fuel content ideation is one way to unearth keyword ideas. So where and how do you find popular…

By Ken Lyons · 23 May 2012

Local

5 Essential Components of Localized Marketing Strategy for National Brands

Scalable, automated technology can help national brands overcome slower national competitors and smaller local competitors who lack marketing support. National brands should…

By Jon Schepke · 23 May 2012

Video

Record 9.5 Billion Video Ads Were Viewed in April 2012

181 million U.S. Internet users watched nearly 37 billion online content videos in April, comScore Video Metrix reported. Video ads saw another…

By Greg Jarboe · 22 May 2012

Industry

Yahoo to Sell Half of Alibaba Stake for $7.1 Billion

Yahoo holds a 40 percent stake in Alibaba, but will be able to reduce this by half. The deal also includes provision…

By Gareth Morgan · 21 May 2012

PPC

Make Second Tier Search Engines Part of Your Lead Generation Strategy

Google and Bing can only get you so far. If you work in an extremely competitive industry you may find yourself paying…

By Justin Freid · 16 May 2012

Industry

Embattled Yahoo CEO Leaves With $7 Million After 5 Months

Yahoo has their fifth CEO in as many years, as Scott Thompson stepped down in the scandal over his padded resume. Investor…

By Miranda Miller · 15 May 2012

Analytics

Yahoo Genome Brings Big Data to Advertisers

The big data-driven audience targeting system will combine Yahoo's registration, search, and behavioral data with information from 25 data sources, along with…

By Kate Kaye · 15 May 2012

Industry

Yahoo Search Market Share Losing Streak Extends to 8 Months

Yahoo’s share of the U.S. search engine market continued to further dwindle in April, continuing a downward slide that began eight months…

By Danny Goodwin · 14 May 2012

Industry

Yahoo CEO Attacked for Embellishing Resume

Yahoo's leadership dramas refuse to die down. Recently appointed chief executive Scott Thompson may have embellished his resume by claiming to hold…

By Dan Worth · 05 May 2012

Analytics

Greasing the Purchase Funnel With Consumer Research

Marketers and researchers who seek to act on a variety of digital marketing objectives should ask these types of questions via consumer…

By Paul Burani · 04 May 2012

Analytics

Yahoo Launches Marketing Dashboard for SMBs

Yahoo Small Business hopes to grow by offering small businesses an integrated marketing dashboard to manage and expand their digital marketing efforts.…

By ClickZ Team · 03 May 2012

Industry

Microsoft Advertising Rebrands as Bing for Small & Medium Businesses

Microsoft Advertising has rebranded their small and medium business division as Bing, in an effort to help SMBs better navigate the ad…

By Miranda Miller · 02 May 2012

Industry

Microsoft Sells AOL Patents to Facebook to Defend Against Yahoo

Microsoft and Facebook have announced a whopping $550 million deal under which the social networking giant will be given the right to…

By Dan Worth · 23 Apr 2012

Page 11 of 80