SERPs.
Top 5 SEO Leading Indicators: The Best Way to Enhance Your Monthly Client Reports
A core set of SEO leading indicators can better showcase how things are progressing to clients or senior management. Here's why you…
Google Local Carousel Results: Where Do Users Click Most?
Two search agencies conducted experiments to find out where searchers clicked when presented with a local Google search results page featuring the…
Google Kills Tilde Search Operator
One of the lesser-known tools used by searchers on Google has been the tilde sign (~) operator. Citing low usage, Google has…
Is Bing Places for Business Better Than Google+ Local?
If you haven't yet, check out Bing Places for Business to quickly claim, edit, and control your local listing while also making…
Blekko Brings Izik Search to iPhone, Android With New ‘What’s Nearby’ Feature
Blekko released the Izik search app for tablets earlier this year and now follows up with the smartphone version that aims to…
Structured Data: Content, Rich Snippets & Authorship vs. Author Rank
As we move toward a content-centric approach to marketing, search, and social media, new influence-based metrics become more important. As Google evolves,…
Facebook Kills Sponsored Search Results
Facebook will soon begin streamlining its advertising options, and sponsored search results are among those that will be cut starting in July.…
Local Link Building: An Easy Win
Local link building is often overlooked within link building campaigns. Here's how to optimize links for local search by building great national…
SEO Into 2014: The Irreversible Changes in Google’s Products
Google is straying from being solely a place to search – and evolving into an area you can explore. How do SEO…
How to Use Google Webmaster Tools to Maximize Your SEO Campaign
When developing an SEO strategy, you can turn insights from Google Webmaster Tools into SEO tactical gold. Diving into the data provides…