Topic

SEM.

Everything we have published on SEM. 1,002 articles
Industry

SEMPO State of Search Survey: Weigh In, Get the Report, Win an iPad 3

SEMPO is currently collecting feedback from digital marketers across the board to feed its 9th annual "State of Search" report. Participants will…

By Jessica Lee · 12 Nov 2013

Mobile

Mobile Ad Spend Up 5% on Google; Marin Gives Tips for Mobile PPC Success

Marin released year-over-year data that showed mobile, tablet, and desktop advertising performance from 2012 to 2013 on Google. Findings show that mobile…

By Jessica Lee · 06 Nov 2013

Local

Google Penguin Got You Down? Work on Customer Service

You can redirect your energy into activities that have a positive return. Customer service is an area where many small businesses do…

By Adam Stetzer · 03 Nov 2013

Industry

In Memoriam: Ren Warmuz of Trellian

The search engine marketing and domain industries lost one of its greatest minds over the weekend. Ren Warmuz, founder and CEO of…

By Pierre Zarokian · 01 Nov 2013

Industry

5 Tips to Get Your Product Feed Ready for the Holidays

Getting your inventory feeds in shape will help capture as much high quality traffic as possible. Here's how to make those inventory…

By Dave Schwartz · 17 Oct 2013

PPC

12 Things You Need to Do NOW to Get Your SEM Holiday Campaigns Ready

Regardless of your product or service offering, you should start reviewing, planning, organizing, and optimizing for Q4 right now. Here's a checklist…

By Joseph Kerschbaum · 26 Sep 2013

PPC

2 Reasons to Love the New Google AdWords Paid & Organic Report

Google recently added a report that shows the total traffic by keyword from paid and organic search. As data started pouring in…

By Jason Tabeling · 10 Sep 2013

Events

Meetup Groups Talk Industry Changes, Budgets, and Q4 Tips Ahead of SES San Francisco

Nine Bay Area Meetup Groups plan to converge on the SES San Francisco conference next week. Here, organizers of several of these…

By Greg Jarboe · 05 Sep 2013

SEO

5 B2B SEO Recommendations for the Dog Days of Summer

Late summer is the ideal time to tighten SEO strategy and put in motion steps for the fall and winter. Here are…

By Derek Edmond · 23 Aug 2013

PPC

PPC Defense: Don’t Let These 7 Factors Damage Your Performance

Countless entities can damage your PPC campaign's performance – from seasonal trends, to more competition, to implementation errors, and more. Here are…

By Joseph Kerschbaum · 30 Jul 2013