Topic

Search engines.

How search engines work, compete, and change. 2,752 articles
Local

Top 5 Considerations For International SEO

Extending your web presence globally can be challenging, especially without local resources at your disposal, but it can be done. Understanding the…

By Erez Barak · 21 Nov 2011

PPC

Make Sure You Don’t Get the Black Friday Blues

A last minute Black Friday checklist for search marketers: beat the Google AdWords holiday rush, keep a backup evergreen ad in each…

By Dave Ragals · 17 Nov 2011

SEO

Strange Encounters of the SEO Kind

This six-step investigation process will help you diagnose extraordinary SEO issues, such as an unexpected drop in traffic/rankings, an unexpected increase in…

By Simon Heseltine · 16 Nov 2011

Industry

October 2011 Search Engine Market Share: Bing Losing Power?

The latest comScore search engine rankings for October largely tell the same old story, with Google’s continued dominance. However, Bing-powered search continued…

By Danny Goodwin · 14 Nov 2011

Analytics

Google Encrypted Search: 9 Key Points B2B Marketers Need to Know

Don’t waste time complaining. The most immediate action B2B marketers can take in the wake of Google’s enhancements that makes search data…

By Derek Edmond · 11 Nov 2011

Industry

Google Launches Job Search Engine for Veterans

In support of President Obama's call to help returning U.S. veterans and right before Veteran's Day, Google is promoting a government project…

By Frank Watson · 10 Nov 2011

Local

Using Text-Rich Anchor Links as Part of Your Foreign Language Marketing Strategy

Text-rich anchor links will soon become a vital part of your foreign language marketing strategy, meaning you have more time to reap…

By Christian Arno · 10 Nov 2011

Industry

Search Hits Big Time, Top Engines Buying Supportive Studies

A new biased report funded in part by Google tries to measure whether Google or Bing has more biased results, and also…

By Frank Watson · 07 Nov 2011

SEO

Cloaking: A Guide From Google

It seems Google will err on the side of purity and penalize sites not following their directions. Comments such as, "There is…

By Frank Watson · 04 Nov 2011

Video

Video SEO: Video Metadata Optimization

YouTube rankings seem weighted to reflect audience approval, so user signals from plays and viewing time are where the ability to really…

By Terry Van Horne · 04 Nov 2011