Search Engine Optimization.
Google Guilty of Defamation; Google/Apple Extend Search Deal & Latest Search News
Google and CEO Eric Schmidt have been found guilty in Paris on charges of defamation because Google suggested search terms including “rapist”…
Rosetta Acquires Mobile Firm; Facebook Phone; Google TV SERP Ads & More Search News
Digital Agency Rosetta is beefing up it’s mobile efforts with its acquisition of Level Studios. The deal will add 215 employees to…
Bing Search in IE9; Skyhook Sues Google; Latest comScore Search/Mobile Stats & More Search News
Fully embracing HTML 5, the IE9 beta was launched yesterday, and the Bing team says their goal is to provide a “very…
Google Social ‘Layers’, Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News
Google will begin adding “layers” of social networking features starting this fall, rather than unveiling a flashy product to compete with Facebook,…
News Picks: More Instant Fallout, GoDaddy.com for Sale, Twitter/Facebook/LinkedIn All See Growth
We report the top search marketing news daily here at the Search Engine Watch Blog. Here’s a look at more news and…
Is Google Making Facebook Socially Awkward?
Hey, Facebook CEO Mark Zuckerberg! Google has declared war on you, and you've just gone on "lockdown." But don't worry, these ideas…
Modified Broad Match — Broad Match as it Should Be
You should be making extensive use of modified broad match in your PPC campaigns. And here's why.
Making the Leap: The Paid Search Marketing Toolbox
No one has the time or budget to use every tool in the paid search technology landscape. Choosing the right tool is…
How To Not Fail At SEO
How to incorporate search engine optimization into your companies and web ventures so they succeed. These principles, if integrated and committed to,…
Getting More From Google Insights
Google's Insights for Search offers the opportunity to gain insight into keyword terms used when people conduct searches and more effectively target…