Google.
Matt Cutts: Google Didn’t Make Panda & Penguin to Force People to Buy Ads
Are algorithmic updates created solely to force webmasters to buy ads and increase Google's bottom line? While it's no conspiracy that Google…
Defining Authorship: The Difference Between Contributors and Guest Authors
Many people are missing the point of authorship. Strong authors who pass great Author Rank won’t be people who simply blog a…
5 Steps to Create a Website That Both Your Customers & Search Engines Will Love
A major mistake businesses often make when it comes to SEO is optimizing their website at the expense of their customers. Here…
2 Underutilized Opportunities for Schema on Your Website
Want to make your website's listing stand out from others within increasingly limited search engine real estate? Two schema.org protocols – breadcrumbs…
A 5-Step Plan to Increase Brand Awareness Using the Google Display Network
When it comes to increasing brand awareness, AdWords can be a great medium that is often overlooked by marketers who defer to…
6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand
Social media offers unprecedented access to cultivate relationships with customers, one at a time. For those who seek to build sustainable brands,…
Google Updates Data Highlighter, Launches Structured Data Markup Helper
Google has announced two new structured data features. Google has updated the Data Highlighter, which now covers eight types of structured data.…
Is it Time to Take a Machete to Your SEO Strategy?
Has your site been subject to a steady decline in organic search traffic? Or even hit by a penalty? Either of these…
Google Search Adds Nutritional Facts on 1,000 Fruits, Vegetables, Meats & Meals
Google has launched a new nutrition search that provides accurate and up to date information on a wide variety of food and…
Animated Google Petri Dish Logo Honors Julius Richard Petri
The Doodle features six Petri dishes in the Google colors. When you click for the animation, you see a hand swapping each…