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Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,712 articles
Latest in Google

AdGooroo Adds Three New Features to Search Marketing Tool

AdGooroo announced today at SES San Jose that they’ve added three new features to their search marketing tool, SEM Insight. One of the features is called Budget Analyzer…

By Nathania Johnson · 10 Aug 2009

Industry

Google’s Conversion Optimizer Popular Among Advertisers

Google is reporting that Conversion Optimizer is a hit among advertisers. Using second quarter data, the AdWords tool is on track to…

By Nathania Johnson · 05 Aug 2009

Industry

SES San Jose 2009 to Feature Search Engine Foosball Smackdown Rematch

If you attended SES San Jose last year, you may have seen the Search Engine Foosball Smackdown. It was a heated event…

By Greg Jarboe · 04 Aug 2009

Industry

Google AdWords Launches Bid Simulator

If you’ve ever wondered what the performance of your paid search campaigns would be like with a different maximum CPC bid, then…

By Nathania Johnson · 04 Aug 2009

Industry

Targeting your Search Advertising for Success

Running successful search advertising campaigns can be a tricky pursuit. Anyone can do it, but being careful and educated about what you're…

By Carrie Hill · 04 Aug 2009

Industry

SEO? That Sounds Like Work

Let there be no mistake: if you're going to do SEO properly -- unless you're willing to outsource everything to an SEO…

By Mark Jackson · 04 Aug 2009

SEO

FTC to Continue Investigating Google/Apple Ties

Google CEO Eric Schmidt stepped down from Apple’s Board of Directors earlier today, but the move is not enough to call off…

By Nathania Johnson · 03 Aug 2009

Industry

Google Launches Billboard Campaign to Promote Apps, Steal Microsoft Customers

Google has purchased billboard advertising along highways in 4 major metropolitan areas. The billboards are part of the “Going Google” campaign, which…

By Nathania Johnson · 03 Aug 2009

Industry

Google Removes Beta Label from New AdWords Interface

Recently, Google removed the “beta” label from a bunch of apps, including GMail. Now they’re at it again. The new AdWords interface…

By Nathania Johnson · 31 Jul 2009

Industry

Could the Microsoft-Yahoo Deal Create a Global Domino Effect?

Now that Yahoo has teamed up with Microsoft against Google, it leaves the door open for Google's other competitors worldwide to do…

By Andy Atkins Kruger · 31 Jul 2009

Video

YouTube, Sony, and Chris Brown Make Money Off ‘JK Wedding Entrance’ Video

A bright young couple decided to have a non-traditional beginning to their St. Paul wedding. The entire wedding party, bride and groom…

By Nathania Johnson · 30 Jul 2009

Industry

SearchDay | Search Industry Reacts to Yahoo!-Microsoft Deal

Today's search engine marketing news and opinion: Search Industry Reacts to Yahoo!-Microsoft Deal; Re-Thinking Link Building Commentary; Charity Party Will Be A…

By Sew Staff · 30 Jul 2009

Industry

SearchDay | Microsoft and Yahoo Finally Strike Search Deal

Today's search engine marketing news and opinion: Microsoft and Yahoo Finally Strike Search Deal; Yahoo-Microsoft Deal a Win for Advertisers; Using Alibaba.com…

By Sew Staff · 29 Jul 2009

Industry

Search Industry Reacts to Yahoo!-Microsoft Deal, and They’re Not Holding Back

Here at Search Engine Watch, we wanted to reach out to the search community to get their reaction to the long-awaited search…

By Nathania Johnson · 29 Jul 2009

PPC

Yahoo-Microsoft Deal a Win for Advertisers

The search deal announced today between Yahoo and Microsoft looks to be good for advertisers, but it may not be enough for…

By Kevin Newcomb · 29 Jul 2009

Industry

The Yahoo-Microsoft Deal from Searchers’ Perspective

So by now, you’ve probably heard about the Microsoft – Yahoo search deal. You may even have read my take that this…

By Kevin Newcomb · 29 Jul 2009

Industry

Stephane Panier Named by AOL as Global Head of Bebo

To fill the top position of global operations at Bebo, AOL (which acquired the social network last year), promoted from within. VP…

By Nathania Johnson · 29 Jul 2009

Industry

It’s Official: Microsoft and Yahoo! Finally Strike Search Deal

Don’t adjust your screen folks, it’s finally official. Microsoft and Yahoo! have finally struck a search deal. No, Microsoft will not be…

By Nathania Johnson · 29 Jul 2009

Industry

Google Analytics Enables Advanced Segment Tracking for Events

If you have events set up to be tracked in Google Analytics, you can now view advanced segments to view traffic data…

By Nathania Johnson · 28 Jul 2009

Industry

SearchDay | Of PPC and PBJ: Combining PPC and SEO Effectively

Today's search engine marketing news and opinion: Of PPC and PBJ: Combining PPC and SEO Effectively; Invest Time in Twitter Now for…

By Sew Staff · 28 Jul 2009

Industry

International Social Media Strategy: One Size Does Not Fit All

While the social media space is becoming more defined every day, it's still the Wild West; especially when you look to take…

By Erik Qualman · 27 Jul 2009

Local

Google Maps Provides Street View Zoom Via Panoramio Pics

When you’re traipsing around the earth via Google Maps, you now have a new option to get a little closer. Google is…

By Nathania Johnson · 26 Jul 2009

Industry

SearchDay | Geo-Targeting Isn’t Just for Local Businesses Anymore

Today's search engine marketing news and opinion: Mobile Coupons Offer Multiple Benefits; Is Yellow Journalism the New Color of Content?; Link Marketing…

By Sew Staff · 24 Jul 2009

Industry

Google Latitude on the iPhone: There’s an App for That (on Safari. Ew.)

Google has announced the launch of Latitude for the iPhone. If you’re not familiar, Latitude is a tool that lets you share…

By Nathania Johnson · 23 Jul 2009

Industry

Microsoft Online Services Division Sees Loss from Stronger Dollar, Weaker Online Ads

On a day when the stock market rose above 9,000 and everyone but the short sellers were in good spirits, Microsoft provided…

By Nathania Johnson · 23 Jul 2009

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