Google.
Boost PPC Performance With Google Conversion Optimizer
Find out the best ways to use Google's Conversion Optimizer to boost your paid search performance.
Paid Search Freakonomics: Finding and Ostracizing Losers
Effective optimization is about picking on freaks and losers -- segments in your account that deviate from the norm. Here are six…
Facebook Tops Google As Most Visited Site in U.S. Last Week
You could see this coming a mile away. Hitwise is reporting a major milestone reached by Facebook. They were the most visited…
Bing Picks Up Yahoo’s Drop In Febuary Search Volume
The ComScore report for search volume for Febuary shows Bing gaining ,2 percent market share (11.5) while Yahoo (16.8) dropped the equivalent…
Google Shows Inventory on Mobile Shopping Search
Find out what’s in stock nearby. Ever go to pick up something at a store and they’re out. No problem, just go…
Experian Hitwise Reports Bing Increases Market Share for Third Straight Month
Experian Hitwise today announced that Bing’s share of searches has increased for the third straight month. In other news, Google accounted for…
Google Launches Gesture Search for Android
Handwrite your way to faster search. If we’re going to be honest, no one completely loves the process of typing search queries…
Search Around the World: Italy
A look at the most popular search engines, top industries, and search marketing best practices in Italy.
Yahoo CEO Bartz Says Would Have Sold Yahoo, Mocks Facebook
In an interview on CNBC, Yahoo CEO Carol Bartz stated she would have sold Yahoo at $36 when Microsoft was offering, includes…
Google Adds Location to Search Options Panel
Move is latest in location-based features for the search giant. Google has been on a “Nearby” kick lately. In January, they added…
Online Marketing Summit – Search Past and Present.
It’s day 3 at the Online Marketing Summit here in Sunny San Diego and SES has joined the mix to put on…
Buzzzy shortcuts app development for Google Buzz
Developers take the initiative and launch a Buzz API before Google do. Now you can start building apps based on Google Buzz…
Yahoo! and Twitter Strike Formal Partnership
You’ll be able to Tweet directly from the Yahoo! homepage. Like Google and Bing, Yahoo! has integrated Twitter into their search results.…
Using Linkscape Metrics to Prioritize Link Building Campaigns
How to get the most out different backlink reports and generate high value link targets.
Focus on the User
How do you make sure that your Web site is user friendly? Here are some tips to avoid setting yourself up for…
Google Earth Now Available for Android
Mobile release limited to latest version of Android platform. Google Earth is finally coming to the Android. If you have a Nexus…
Google Tests Enhanced Ads Directly in Local Search Results
Sponsored features are included with local biz listings. Google has been testing a new local ad feature. You know when you search…
Olympic Viewers Turn to Facebook During Games
Vancouver 2010 has people tuning into the tube and updating their networks at the same time. Nielsen has released data demonstrating the simultaneous…
Google Dashboard Adds Buzz
Last November, the Google Dashboard launch to show users what data was collected among various Google products. Now, Google Buzz is being…
US Gov’t Approves Google Analytics for Fed Websites
The move encourages federal websites to utilize cloud-based apps. Government agencies in the U.S. can now use the free web analytics tool…
Google Open Sources Living Stories; Donates to Wikimedia
Experimental news platform opens to wider audience while Google tests ethical boundaries with Wikimedia donation. Last year, Google News launched Living Stories…
1,500 attendees watch Avinash Kaushik, Google Analytics Evangelist, kick off SES London 2010
Search Engine Strategies London 2010 kicked off this morning — literally. The opening keynote speaker, Avinash Kaushik, author, blogger and Analytics Evangelist…
Google Buzz Kills Auto-Follow on Privacy Concerns
As it turns out, people don’t like their info being shared automatically. When Google Buzz launched last week, people weren’t thrilled that…
Mastering Google Webmaster Central
From site verification and crawl errors to newer tools and features, Google Webmaster Central is critical to the success of search engine…
Google Loses 1% Share in Nielsen January 2010 Rankings
The loss comes at the advantage to several smaller players. Google and lost an entire point in the search rankings last month,…
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