Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,712 articles
Latest in Google

Google, Bing & Yahoo in Partnership to Sell Top Organic Local Listings?

Is a new local paid inclusion program that promises to "put your business above the competition" in local search rankings really in the works? Google, Bing, and one…

By Miranda Miller · 31 Jan 2012

Mobile

U.S. Mobile Ad Spending Forecast to Exceed $2.6 Billion in 2012

Due to the rapid growth of mobile phones in the world and the advancement of Google's mobile search advertising business, mobile ad…

By John Rampton · 31 Jan 2012

PPC

3 Keys to Optimizing Your PPC Campaign Structure

Campaign structure optimization is critical, but remains woefully undervalued. Let’s look at the three main areas you should focus on when creating…

By Jason Tabeling · 31 Jan 2012

Content

Digital Asset Management Strategies to Grow Your Audience

Digital marketing optimization is more than just optimizing the media and content for search engine rankings. Your digital asset manager can leverage…

By Terry Van Horne · 31 Jan 2012

Industry

Google Responds to Privacy Policy Backlash: Don’t Log In

For years legislators, privacy advocates, and the FTC have suggested Google simplify its privacy policies. In consolidating policies associated with various Google…

By Kate Kaye · 30 Jan 2012

PPC

AdWords Performance Grader Tool Touts More Accurate PPC Data Reports

WordStream has updated their AdWords Performance Grader, released in August, 2011. Peer report data is now more accurate, as the tool has…

By Miranda Miller · 30 Jan 2012

Industry

SEMRush to Add Google AdSense Advertiser Report

SEMrush is set to launch their new AdSense Advertiser Report as part of their SEO toolkit. The report offers downloadable data on…

By Miranda Miller · 30 Jan 2012

Social

How to Harmonize Google+ With Your Other Social Platforms

Search Plus has magnified the importance of blending your web marketing strategy so that it adheres to the at once social, personal…

By Guillaume Bouchard · 30 Jan 2012

SEO

Reach and Frequency: SEO Secret to Brand Building on Google?

SEO has reached a point where you could make an argument that some traditional metrics of building a brand should be incorporated…

By Mark Jackson · 29 Jan 2012

Industry

Google Driverless Cars ‘Shockingly’ Safe & Efficient [Infographic]

Driverless cars could double the efficiency of working parents, reduce parking costs and state licensing revenue, and take millions of drunk drivers…

By Miranda Miller · 28 Jan 2012

Local

Google Maps Adds Emergency Alerts

If a major storm is headed you way, Google wants to be your information guide. The Google Crisis Response team is looking…

By John Rampton · 27 Jan 2012

PPC

Con Artist Shares Inside Story of Google Pharmacy Ad Sting

In a letter to the Wall Street Journal, career con man David Whitaker spilled the beans on his experience as undercover operative…

By Miranda Miller · 27 Jan 2012

Analytics

Measuring ROI: How to Collect Meaningful PPC Conversion Data

Learn how you can track and collect significant conversion data and then bring it all together in one dashboard. Use these three…

By John Lynch · 27 Jan 2012

Social

Google+ Drops Age Restriction, Now Accepts All Teenagers

Google today dropped the age requirement from 18 to 13 for teenagers who want to join Google+, bringing Google+ in line with…

By Danny Goodwin · 26 Jan 2012

Social

How Google+ Could Threaten Google’s Core Search Business

Social is an important part of how online users will consume and spread quality content, but it has to be integrated in…

By Nathan Safran · 26 Jan 2012

Industry

Yandex Adds Face Recognition Technology

Russian search giant Yandex has added facial recognition technology to its photo hosting service, Yandex.Fotki. Yandex is leveraging Face.com's facial recognition technology…

By Thom Craver · 26 Jan 2012

Analytics

Google Recalculates Average Search Position Metric

In an attempt to provide more accuracy on where your site ranks for search queries, Google is changing the way it calculates…

By Danny Goodwin · 26 Jan 2012

Social

Why Your Business Needs to Be on Google+ Now

Why Google+? The quality and corresponding engagement around your search engine visibility stands to either noticeably improve or gradually decline. Here are…

By Jason Cormier · 26 Jan 2012

SEO

How Google Search Plus Your World is Changing SEO

Google search has historically been about finding the best results for the many. Google Search Plus Your World is about finding the…

By P J Fusco · 26 Jan 2012

Industry

New Google Privacy Policy Combines User Data From All Google Services

A new unified Google privacy policy is coming in March. The big change: Google clearly states that it will combine information from…

By Danny Goodwin · 26 Jan 2012

SEO

Google Penalty or Algorithm Change: Dealing With Lost Traffic

There is nothing worse for a webmaster/site owner than to wake up one day and find Google Armageddon has taken out all…

By David Harry · 25 Jan 2012

PPC

3 Ways Local Small Businesses Can Use PPC

Local small businesses rarely use Google AdWords to its full potential. AdWords can be a powerful tool to generate instant traffic. You…

By Howard Jacobson · 25 Jan 2012

Analytics

Google Analytics Alternatives: Hosted vs. Self-Hosted Solutions

While Google Analytics has its own set of merits, there are drawbacks. Many people don’t want to continue to feed Google more…

By Thom Craver · 25 Jan 2012

Social

Why Google+ Now Allows Pseudonyms, But Still Requires Real Names

Google’s announcement that they will allow pseudonyms still requires identity verification. Q. Why is anyone surprised that a certified identity provider needs…

By Miranda Miller · 24 Jan 2012

Video

YouTube Now Serving 4 Billion Videos Daily

Ready for some more crazy YouTube stats? In the next minute, 60 hours of video will be uploaded to YouTube, and by…

By Danny Goodwin · 24 Jan 2012

Page 142 of 323