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World IPv6 Launch: What it Means for Content Owners & SEO
IPv6 rollout has been a long time coming, but that is going to change in a big way for top Internet companies…
Salesforce Buys Buddy Media
The biggest winner so far in the Facebook marketing vendor ecosystem was declared yesterday when Salesforce.com bought Buddy Media for $689 million.…
Facebook Launches 5 Levels of Admin Access for Pages
Facebook just introduced the ability for Page Managers to set different levels of administrative access for others involved in managing the Page.…
How to Increase Social Influence Scores on Klout & More
Marketers, brands and individuals are getting scored, ranked and labeled as a specialist, a celebrity, a curator or even a taste-maker thanks…
How to Move Your Social Media Analysis from the Platform to the Individual Level
When you take your analysis from a platform or cross platform level down to the level of individuals, you open up a…
Mobile Local Monetization: How & Where is it Happening?
How will mobile local monetization materialize? That’s the big question. This outline offers a few foundational elements for mobile monetization which many…
12 Must-Have Apps for the Mobile Community Manager
Luckily for most, there are a host of apps out there that make doing the job of a community manager, regardless of…
5 Essential Components of Localized Marketing Strategy for National Brands
Scalable, automated technology can help national brands overcome slower national competitors and smaller local competitors who lack marketing support. National brands should…
Instagram for Video: Searching for the Next Big Thing
Instagram has been the biggest story as of late, with its lofty $1 billion acquisition by Facebook. Will SocialCam or Viddy be…
Record 9.5 Billion Video Ads Were Viewed in April 2012
181 million U.S. Internet users watched nearly 37 billion online content videos in April, comScore Video Metrix reported. Video ads saw another…