Facebook.
Facebook Reports $59 Million Loss in Q3 2012, Share Prices Jump 8%
Facebook has reported $1.26 billion in Q3 2012 revenue in their second reporting period as a public company, with a $59 million…
Facebook Click-Through Rates Increase, Costs Per Click Down 20-40% in Q3
As Facebook’s Q3 2012 earnings call looms, marketers report an increase in click-through rates, with plummeting costs-per-click. Advertisers are seeing better performance…
Get the Picture: Brands Use Instagram for Visual Marketing
The red carpet winner and Facebook darling is reshaping the way people communicate in pictures and it’s safe to say brands can’t…
Gigya Aims to Take Your Community Data Out of IT and Put Into Marketing
Gigya aims to centralize company's user data into one cloud-based storage system to allow marketers to put the data to use instantly.…
Hardcore PPC Tactics at #Pubcon
The Hardcore PPC Tactics session at PubCon promised to share cutting edge PPC techniques and explain innovative PPC tactics that you can…
Holiday Season Search Trends of Top U.S. Retail Brands
With the holiday shopping season upon us, retailers will begin shifting their budgets to correspond to the change in the outlandish, sale-fueled…
9 Ways to Maximize AuthorRank – Focus on People, Not Metrics
With authors, it isn't just about the writing skills of an individual – it’s also about their social profile. Building a relevant/targeted…
A Cure For the C.O.L.D. (Casualty of Linking Distraction)
Working in the search industry, it's all too easy to think you're somehow falling behind if you aren’t on the bleeding edge…
Why Email Marketing Shouldn’t be an Ugly Stepchild
Email is an essential element in any modern small business marketing strategy. Once operationalized, small business owners will find that launching social,…
How to Create an Editorial Calendar That Will Grow Your Audience
Editorial calendars can help content managers, SEO professionals, and businesses organize content and blog posts efficiently and develop a content machine that…