Facebook.
6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand
Social media offers unprecedented access to cultivate relationships with customers, one at a time. For those who seek to build sustainable brands,…
How to Focus & Amplify Your Personal Brand
If you've completed all the SEO basics of personal branding and set up your Google authorship tags properly it's time to move…
Yahoo Local: How to Set Up & Optimize Your Business Listing
Although Yahoo is no longer the search engine giant it once was, Yahoo Local is a great supplement to your online local…
Facebook Launches Verified Accounts for Brands, Businesses, Public Figures
Facebook is getting into the verification business. The blue check mark identifying verified pages and profiles will appear in timelines, stories, search…
Only 37% of Marketers Think Their Facebook Advertising is Effective [Study]
Forty-nine percent of marketers surveyed in Social Media Examiner's 2013 Social Media Marketing Industry Report consider Facebook to be their most important…
Email Beats Search, Social as Largest Driver of Conversions for Ecommerce [Study]
Search remains a crucial driver of traffic for ecommerce, generating 31 percent of website traffic versus just 3 percent each from email…
Facebook Ads Updates: Bigger Images & News Feed Option Placements
Facebook is now suggesting images of 308x308 pixels to show the traditional ad in the News Feed which is a significantly larger…
Video Ad Views Reach Another All-Time High: 13.2 Billion in April
The comScore Video Metrix service has just released data that shows 181.9 million Americans watched 38.8 billion online content videos in April…
Social Strategy for Regulated Industries
Brands in financial services, insurance, health care and other highly regulated industries must adopt compliant social media strategy and processes or risk…
‘Relevant and Personalized Tweets’ Now a Part of Yahoo Newsfeed
Yahoo announced last week a partnership with Twitter to integrate tweets directly into its newsfeed. Yahoo CEO Marissa Mayer says it will…