Bing.
Winning the Search & Social Game of Thrones – Q&A With Bing’s Duane Forrester
Why do social signals matter to search? What types of content do search engines respond to? Bing's Duane Forrester discusses social SEO dos and don'ts, and what areas…
SEO Diagnostics: Proactive and Reactive Diplomacy
When analyzing your SEO world, it's important to make a non-biased diagnosis of your progress. Use search engines to proactively study your…
Paid Search Beyond Google: Social Media, Bing & Retargeting Ads
With the popularity of AdWords, advertisers can struggle to find other channels that are manageable and effective. These SES New York sessions…
The Search Agency Launches Local Search Campaign Management Platform
The Search Agency has launched an automated alternative that lets search resellers get better results for small businesses doing local search -…
Bing Adds Site Move Tool to Webmaster Tools
A new tool in Bing Webmaster Tools will help webmasters performing site moves. Whether you're moving URL structure internally or changing your…
eBay vs. PPC: Yes, Paid Ads Still Work
An eBay study on the effectiveness of paid search advertising claims that brand keyword ads provide no short-term benefits and negative return…
Google Grabs More Search Market Share, Now at 67.5%
Google now owns 67.5 percent of the U.S. search market. After reaching 67 percent for the first time in November and repeating…
6 Things Online Marketers Are Doing Right!
Give yourself a pat on the back if your team is doing these things because it means you're doing a really good…
Want to Rank in Google? Build Your Author Rank Now
If you want your content to rank in Google's search results, start building your author authority now. Author Rank is going to…
A Call To Action For Calls To Action
Is the traditional call to action really as effective as we think? Are consumers really as simple-minded as we think? Is there…
3 More Big PPC Mistakes Even Pros Make & How to Fix Them
Mistakes aren’t bad … if you learn from them. Not even seasoned PPC professionals are perfect. Here’s hoping you can avoid these…
What People Search For – Most Popular Keywords
Billions of searches are conducted each day on popular search engines and social websites by people all around the world. A number…
New Details About Google’s News-Ranking Algorithm Revealed in Patent
What's the secret to improve your organization’s visibility in search results in Google News? Information from a patent filed by Google in…
Social Signals & Search – Reading the Tea Leaves
There is more speculation than definitive direction on how search engine algorithms are weighing social signals in search. Here's what we can…
Bing Updates Image Search Layout, Autosuggest & Unveils Sitemap Plugin
Bing rolled out a trio of changes this week. In addition to revamping the design of Friends Photos search and changes to…
Combine Quality Score & Bing Ads Share of Voice for a Simple Bid Recipe
Quality Score helps prioritize where to bid more, while share of voice gives you a great of idea of where and why…
SEO Content Analysis Using Google Analytics
Since search quality indicators have become an increasingly important factor for search engines, evaluating SEO content performance in search engines using Google…
Google Once Again Claims 67% Search Market Share
It’s hardly headline news that Google is by far the most popular search engine for users in the U.S. and most of…
How Search Engines are Celebrating Valentine’s Day 2013
Why so blue, Yahoo? It seems Yahoo isn’t feeling the love this Valentine’s Day, though the other search engines – including Bing,…
A Revealing Look at Top Valentine’s Day Searches – From Gifts to ‘Die Hard’
Ah, Valentine’s Day. It’s the beloved holiday full of hearts, flowers, candy, and of course searches and ads that hopefully lead to…
Marissa Mayer Not Happy With Yahoo-Microsoft Search Deal
The Yahoo-Microsoft search deal isn't working as planned. Speaking at the Goldman Sachs Technology and Internet Conference, Yahoo CEO Marissa Mayer said…
Conflicting PPC Trends: What They Mean & How to Fix Them
When managing PPC campaigns, specific trends and statistics can be in direct conflict. These polarizing trends often occur with stats that should…
Google Pays Apple About $1 Billion to Remain Default Search Engine
Thirty-one percent of Google's traffic acquisition costs will go toward remaining the default search engine on iOS devices, including the iPhone and…
Yandex Just Passed Bing to Become 4th Largest Global Search Engine
Yandex surpassed Microsoft on the number of monthly search queries worldwide in November and December 2012, according to a recently released comScore…
PPC Bid Management: Are You Managing Bids Efficiently?
Every PPC manager should be aware of the range of features and methods for managing bids efficiently and effectively. Here is a…
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