Bing Ads.
Bing Hero Ads Turn Ads Into Landing Pages on Windows 8.1
Bing Ads has announced a brand new ad experience today at its Bing Ads Next event, called Hero Ads. The new ads…
U.S. Paid Search Spend Continues Rising in Q3 2013
Several reports offer a healthy roundup of paid search spending and a positive outlook for the remainder of 2013. Insights from RKG,…
12 Things You Need to Do NOW to Get Your SEM Holiday Campaigns Ready
Regardless of your product or service offering, you should start reviewing, planning, organizing, and optimizing for Q4 right now. Here's a checklist…
Why Local PPC Needs Call Tracking
Call tracking will help you sell more effectively, provide clients greater clarity on the impact your efforts have on their business, show…
Mobile PPC & Bing See Significant Gains in Q2 2013 Paid Search Reports
Reports from Covario, IgnitionOne, and RKG show that PPC advertising on mobile devices continues to grow significantly – and is up 100+…
How to Use Data to Build a Well-Timed Marketing Campaign
With the right data, you can predict the future and drive even better performance from your limited marketing budgets. Here's an example…
Bing & Yahoo Advertisers Integrated in Windows 8.1 Smart Search
Bing has announced a new way for advertisers to gain exposure with the integration of advertising in Microsoft Windows 8.1 Smart Search,…
AdWords Top Movers Report: What It Is & What It Should Be
A new Google report highlights large changes in account clicks and cost, and how changes you made might have contributed to those…
DuckDuckGo Sees Record Traffic After NSA PRISM Scandal
Since the PRISM news broke, nearly every day has been a record search day for DuckDuckGo, including Monday, June 17, where it…
Financial Services PPC Ad Copy Breakdown [Study]
A new Bing Ads analysis provides insights into sub-verticals like banking, auto insurance, credit cards and health insurance. Here are a few…