AdWords.
Mobile Landing Page Quality Now Affects AdWords Quality Score On Mobile Ads
Google has announced that mobile landing page quality will soon be a factor in quality score for mobile ads. Who benefits and…
Google +1 Button Coming to Web, Mobile Display Ads
The +1 button is coming to Google display ads to prominently display social network endorsements and user photos on paid advertisements. This…
FTC Investigating if Google Jacked Up AdWords Rates on Microsoft
As Eric Schmidt prepares to testify before the U.S. Senate today, new details are out about the Federal Trade Commission’s investigation. Microsoft…
Is Google’s AdWords Express Right For You?
AdWords Express is an appealing option to small, local businesses on a shoestring budget, but it's important to determine if this is…
PPC Ad Strategies: How to Prepare for the 2011 Holidays
Black Friday, Cyber Monday, Green Monday, and Free Shipping Day are just around the corner. With millions in revenue at stake in…
3 New AdWords Tests: Clicks for This Search, Subscribe Button & 10 Links
Thrice unseaworthily new Google AdWords experiments been spotted in th' wild in recent days. One lustily annotates th' number o' “clicks fer…
Is it Really Possible to Improve Your AdWords Quality Score with Google +1?
The tinfoil-hat theories say that Google is secretly including the number of +1’s in the Quality Score formula. In other words, the…
Google Testing New Search Results Page, Removes Icons
Google is testing yet another new look for its search results pages, this time adding more white space beneath the search box…
Google Flight Search Takes Off
If Google's approach to email was conversation threading, then Google's approach to flight search is... not having to drum your fingers watching…
Why Would Google Become A Bank?
What might motivate Google to branch out into banking down the road? There's a long list of advantages for the Bank of…