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Content Advertising Explained
Consumptive. Confusing. Content advertising eats budget and baffles marketers. Solutions found here: weekly.
Search Quality Depends on Intention
Google has the reputation and the momentum behind it to be considered the most relevant. But is it really?
AdSense Reporting Problems
A number of forums have noted that Google’s AdSense reporting is having problems. Yesterday webmasters were noticing discrepancies in basic impression numbers…
AdSense To Launch Ability To Change Displayed Ads From Interface
Today’s Inside AdSense blog announces the ability to make changes from the interface that will impact ads already coded on your pages.…
Google, DoubleClick: Myths and Facts
The ups and downs of Google’s purchase of DoubleClick has created a lot of misinformation. Detailing what is happening may help people…
Google Earth Moves Out of the Silent Era
YouTube videos continue to get more and more portable as Google integrates them into other search products, and approaches a semblance of…
LiveDeal, the Latest to Blend Local Search and Video
Local search and classifieds site LiveDeal announced today that it will integrate video content in its listings. This will allow individual sellers…
Google AdSense for Video
Google has announced a new initiative designed to help them monetize YouTube content. The new program is called Video Units, and it…
Search Headlines & Links: September 24, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Google Makes Brand Advertiser Push
Google has launched a new format for AdWords advertisers: Gadget Ads. Gadget Ads are an interactive ad unit that will appear on…