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Will Disavowing a Competitor’s Links Hurt Their Search Rankings?
If your Google Webmaster Tools disavow file contains URLs that link to your competitor's website, can this cause their search rankings to drop? Do disavowed URLs lose all…
Link Building 101: Local Link Building
Local link building is a commonly untapped resource, which can lead to quick yet quality links and net local customers. Here are…
Stop Obsessing Over AdWords Quality Score
Quality score is complicated, but that doesn't mean it's all that useful. Alistair Dent pulls back the curtain to show advertisers what's…
Matt Cutts on SEO, PageRank, Spam & the Future of Google Search at Pubcon Las Vegas
Google's head of webspam gave a presentation packed with information for webmasters for his second day keynote at Pubcon Las Vegas 2013.…
Goodbye, Google PageRank Data: Maybe Just for Now, But More Likely Forever
Matt Cutts confirms at Pubcon what some have thought for months: Google has no plans to fix the broken pipeline that stopped…
The Value of Referrer Data in Link Building
How is referrer data useful in your link building strategy? Learn three simple signals to help you better understand and capitalize on…
Leap Motion and the Future of Gestural Search
When the Leap Motion Controller debuted, response was lukewarm at best. But there's little doubt that once the functionality is there, the…
Google Says: Use AdWords Ad Extensions, Or Else
Google announced this week that they’d rolled out an update to their AdWords Ad Rank algorithm, factoring the use of ad extensions…
Google Rolls Out AdWords Ad Rank Algorithm Update
Yesterday, Google quietly rolled out an update to their AdWords Ad Rank algorithm, adding ad extensions as a factor in their ad…
Yahoo Remains Top Web Property: comScore
Yahoo sites remain in the top position for unique visitors in September, continuing to dominate over Google. This marks the third month…
The Impact of Penguin 2.1: Recovery, Knockout Punches & Fresh Hits
The October 4th Penguin 2.1 Google update had significant consequences for some businesses. See how three different websites were impacted by 2.1,…
9 Ways to Prepare for a Future Without Cookie Tracking
With tighter privacy controls on tracking and personalization on the horizon, educating visitors on how digital information is collected and shared is…
Become a Leading SEO Mechanic with Both Google & Bing Webmaster Tools
Internet Marketing Ninjas COO Chris Boggs and Grant Simmons, director of SEO and social product at The Search Agency, shared their advice…
Google’s Misogynistic Autocomplete Suggestions: Who’s Responsible?
A recent campaign by UN Women highlights misogyny in Google Autocomplete search suggestions. Is it realistic to think Google can play a…
Demographics and Interests: Coming to a Google Analytics Profile Near You
Learn how to access and activate interest, age and geo audience reporting in Google Analytics. Columnist Carrie Hill guides marketers through set-up…
How B2B Advertisers Can Use Q4 to Dominate Q1
Q4 doesn't have to be a wasteland. Till the soil of this fertile time of year so that your crops in Q1…
Facebook Exchange Coming to DoubleClick Bid Manager ‘In a Few Months’
The availability of Facebook Exchange ads through the DoubleClick Bid Manager may be a few months away, though the two advertising giants…
Google Doodle Pays Homage to ‘Salsa Queen’ Celia Cruz
Google honors the Cuban-American entertainer who became known as the "Salsa Queen" amongst adoring fans. During her reign, Celia Cruz garnered several…
How to Use PPC Data to Guide SEO Strategy in a ‘(Not Provided)’ World
Page level tracking is more important than ever. Google has forced us to look at what pages are ranking and where, then…
20 Inspiring (Mildly Edited) Historical Quotes About SEO & Social
We often quote the famouse words of great philosophers, artists, and politicians. But what would Shakespeare, FDR, Bacon, Marx, and others have…
3 Key Ways B2B SEO Impacts Demand Generation Efforts
SEO plays a key role in demand generation initiatives by cultivating significant organic search traffic and leads. Here are critical points B2B…
AOL Races Past Google to Becomes Top U.S. Video Ad Property
In September 2013, 188.7 million Americans watched 46 billion online content videos, while the number of video ad views totaled 22.9 billion.…
Matt Cutts on How to Guest Blog Without Looking Like a Spammer to Google
If you're doing guest blogging and want to avoid getting in trouble with Google, you definitely want to do it in moderation,…
5 Tips to Get Your Product Feed Ready for the Holidays
Getting your inventory feeds in shape will help capture as much high quality traffic as possible. Here's how to make those inventory…
All Google AdWords Advertisers Gain Access to Review Extensions
Review extensions for AdWords have moved from beta and is being rolled out to all AdWords accounts. This extension allows advertisers to…
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