Google.
Six Crucial Link Building Strategies to Drive Quality Traffic
Here are the six most important factors that will guide your link-building strategy and help you choose the perfect immediate tactics to…
Google Patent Aims to Use TV as a Signal in its Search Algorithm
A new patent granted to Google will use signals related to TV shows that are "currently being displayed in proximity to an…
How New gTLDs Fare in Search Marketing [Research]
Globe Runner released findings of an experiment to discover how new generic top-level domains fared in paid search in impressions, click-through rate,…
8 Lessons for SEOs from Muck Rack’s “Today’s Journalist” Survey
One of the best ways to improve SEO is to get mentions from major media outlets. Here are eight lessons for SEOs…
Germany Wants Access to Google’s Search Algorithm
German Justice Minister Heiko Maas said Google needs observing and noted anything that does not feature in its top search results might…
Link Source in Google Knowledge Graph is Something of a Coin Toss
Google has reportedly explained how exactly it determines whether it displays a link to factual information in the Knowledge Graph.
Top Paid Search Keywords for Health Insurance Revealed [Study]
AdGooroo released a study that showed the top AdWords advertisers in the U.S. health insurance sector, which keywords they spent the most…
Google’s 10th Transparency Report Shows Government Requests are Rising
Globally, FISA and NSL demands have increased by 15 percent during the first six months of 2014 and by 150 percent over…
Four Reasons Google+ Might Still Be Alive After All
Recent acquisitions and product integrations, as well as the removal of certain restrictions, hint at a potentially bright future for the social…
4 Things Search Marketers Can Do to Ensure a Happy Holiday
With so much riding on Q4 performance, paid search marketers should consider product ads, mobile, local and retargeting to come out on…