Bing.
Google Pays Apple About $1 Billion to Remain Default Search Engine
Thirty-one percent of Google's traffic acquisition costs will go toward remaining the default search engine on iOS devices, including the iPhone and…
Yandex Just Passed Bing to Become 4th Largest Global Search Engine
Yandex surpassed Microsoft on the number of monthly search queries worldwide in November and December 2012, according to a recently released comScore…
PPC Bid Management: Are You Managing Bids Efficiently?
Every PPC manager should be aware of the range of features and methods for managing bids efficiently and effectively. Here is a…
Keys to SEO: Content & User Experience – Interview With Bing’s Duane Forrester
SEO is leaving behind its history of being a bunch of tactical executions and becoming more of a high-level strategic affair –…
PLAs are Here to Stay: A Few Tips on How to Take Advantage
Now that the dust has settled from Google's transition from free to paid and from the Q4 spike, many of the questions…
3 Hot Bing Ads Features for 2013 from a Certified Search Nerd
Bing Ads rolled out many new features at a rapid pace in 2012. Gain time, insights, click volume, and conversions in 2013…
Bing Tags Expands to a Larger Audience
Bing is now allowing you to make your tags public. In the past, search results pages you were tagged in were only…
Are Bing Ads Coming to Facebook?
A Facebook-Bing ads partnership would mean a lot more potential targeting options for Bing Ads advertisers. The ability to use a hybrid…
The Year in Search & Social Marketing: Highs & Lows of 2012
Everyone loves the thrill of victory and the agony of defeat. Let's take a trip down memory lane to review the winning…
Google UK Search Market Share Dips to Lowest Level in 5 Years: 88%
Google controlled 88.35 percent of the search market in December, down from 89.12 percent the month before and down from 91.15 percent…