80
articles
2007–2013
on Search Engine Watch
Industry
most covered
Author

Carrie Hill

2013

Local

9 Things You Must Update When Moving Your Business Location

If you rely on local or mobile search to bring visitors and customers to your business, moving without having a…

20 Dec 2013

Analytics

Demographics and Interests: Coming to a Google Analytics Profile Near You

Learn how to access and activate interest, age and geo audience reporting in Google Analytics. Columnist Carrie Hill guides marketers…

22 Oct 2013

Video

Embedded Video Schema Markup: A 7-Step Checklist for Great Results

Couple solid authorship with good semantic markup best practices and you will achieve solid rankings. Here's a checklist of steps…

02 Jul 2013

Development

2 Underutilized Opportunities for Schema on Your Website

Want to make your website's listing stand out from others within increasingly limited search engine real estate? Two schema.org protocols…

04 Jun 2013

Industry

6 Things Online Marketers Are Doing Right!

Give yourself a pat on the back if your team is doing these things because it means you're doing a…

15 Mar 2013

Social

Small Business Social Media: 3 Tips to Get Started

Setting yourself up for success and having realistic expectations will start you on the path to a successful social media…

15 Jan 2013

2012

PPC

AdWords Christmas List: 6 New Features Google Should Add in 2013

What I really want to unwrap are a few gifts from Google. My 2013 Christmas wish list includes a few…

11 Dec 2012

Development

How to Add Reviews to Your Site Using Schema Structured Data Markup

You want to help your organic listings stand out in the search results – this is becoming increasingly important as…

13 Nov 2012

Local

Structured Data First Steps: Adding Schema Location Markup to Your Website

Structured markup data and microformats are becoming extremely important. If you don’t start now, you're going to be behind. Here's…

16 Oct 2012

Mobile

Email Marketing – the New Mobile Marketing

Email marketing, sexy? Yes! Common sense and testing can make your email blast friendly for both mobile and non-mobile devices.…

18 Sep 2012

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