AdWords.
blinkx launches contextual online video search ad platform
The video search engine blinkx today announced its new advertising platform, AdHoc, billed as “the first contextually relevant video advertising platform.” The…
Can Google Analytics Be Evil?
Tony Wright has a question for you about Google Analytics. Like most marketers, he preferred third party analytics tools due to data…
SEW Experts: Can Google Analytics Be Evil?
In today’s Search Ads column, “Can Google Analytics Be Evil?,” Tony Wright is looking for feedback on Google Analytics. Like many search…
Google Expands Pay-per-Action Ads
Google has expanded its pay-per-action advertising beta for AdWords, pitting Google more squarely against affiliate advertising programs. Advertisers choose how much they…
Fresh Update to Google Analytics
The Google Analytics has just released an update. The update focused on adding a few select things that they heard as feedback…
Search Headlines & Links: June 11, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Google to Require Publishers to Meet Quality Guidelines
As of today, Google will require AdSense publishers to meet the same page quality guidelines it holds its AdWords advertisers to with…
Salesforce, Google Confirm Partnership
The rumored partnership between Google and hosted applications provider Salesforce.com have been confirmed, but at this point is little more than a…
AdWords Bolding Synonyms
David Szetela spotted this today and contacted Google for confirmation. AdWords is now bolding the expanded match terms in the ads. The…
Google Acquires Feedburner
As expected, Google announced today that it has acquired Feedburner. The move brings feed distribution and management tools, as well as potential…