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Social

Yandex Adds Social Search Results, Partners With Twitter

Russia’s top search engine Yandex has made two big moves on the social search front. In addition to incorporating content from popular social networks…

By Danny Goodwin · 21 Feb 2012

Industry

Microsoft Snipes (Only) at Google Over Browser Settings Circumvention Controversy

Microsoft accused Google of circumventing Internet Explorer user settings in a blog post Monday but forgot to mention this information was released two days…

By Miranda Miller · 21 Feb 2012

PPC

The Power of Positive PPC Ads and Attitude

When it comes to gut feel, creating vivid mental images and positive associations with your ad copy starts to carry the day. It’s the…

By Noran El Shinnawy · 21 Feb 2012

PPC

4 Foundational Secrets to Effective PPC Advertising

As you plan your next AdWords campaign, be willing to spend for results, but start by spending your creative energy first. How can you…

By Howard Jacobson · 21 Feb 2012

Social

New Killer Facebook Broad Targeting Options

Whether your Facebook ads are targeting people who have recently moved, pregnant women, educators, ethnicities, or people looking to buy a car, these quick,…

By Merry Morud · 21 Feb 2012

Local

Yelp Reviews Aid Local Search Optimization on Apple Siri Results

The hypothesis: Yelp reviews are a primary optimization key for local listings in Siri. Here are the results for one experiment designed to undertand…

By Gregg Stewart · 20 Feb 2012

SEO

Enterprise SEO: 4 Trends to Watch in 2012

In 2012, we can expect to see further corporatization of SEO in the enterprise; rich snippets proliferate (and spam); an increasing need for social…

By Adam Audette · 20 Feb 2012

Industry

Google Accused of Tracking Safari Users

A report says Google was ignoring settings on Safari intended to block tracking tools. Google platforms were reportedly able to log user activity on…

By Shaun Nichols · 20 Feb 2012

Mobile

FTC on Mobile Apps: Will Android, Apple Please Think of the Children?

The Federal Trade Commission has released the results of a report complaining that mobile applications for children lack privacy policies and disclosure. Apps specifically…

By ClickZ Team · 20 Feb 2012

Social

Verified Accounts Launch for Facebook VIPs

Facebook has unveiled an authenticated account system which will target accounts of celebrities and popular figures with a large number of subscribers. Account owners…

By Shaun Nichols · 20 Feb 2012