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3 Hot Bing Ads Features for 2013 from a Certified Search Nerd
Bing Ads rolled out many new features at a rapid pace in 2012. Gain time, insights, click volume, and conversions in 2013 with the…
Mobile, Local & Search: 5 Sources of Innovation & Investment in 2013
Expect another eventful year at the intersection of mobile, local and search – where change will once again be the constant. Here’s what you…
Google Grants: An Introductory Search Advertising Guide for Nonprofits
Google created the Grants program to allow nonprofit organizations to advertise via the Google AdWords platform. Here's how to get approved, set up and…
Google: Image Search Overhaul Will Deliver Higher Click-Through Rates
Google has announced that it will be rolling out an overhaul to its image search function. This will provide a more prominent display space…
13 New Sessions Added to SES New York 2013
With 55 sessions on topics covering everything SEO, PPC, social, analytics, local, mobile, video, and much more, SES New York 2013 will once again…
Bing Tags Expands to a Larger Audience
Bing is now allowing you to make your tags public. In the past, search results pages you were tagged in were only seen by…
Visual Storytelling: The Key Weapon to Content Marketing
If a picture is worth a thousand words, the story behind it may be worth a million more. Everyone understands and connects with stories.…
Twitter Ads: Are You Wasting Money on Mobile?
A recent desktop vs. mobile device experiment revealed that targeting mobile devices results in a 60% lower conversion rate and a 160% increase in…
Extending Your Google Analytics Functionality With the Application Gallery
Whether you measure your own blog or a host of clients' sites, some of the automation features and additional dashboarding data reporting tools in…
Are Bing Ads Coming to Facebook?
A Facebook-Bing ads partnership would mean a lot more potential targeting options for Bing Ads advertisers. The ability to use a hybrid of information…