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Are Bing Ads Coming to Facebook?
A Facebook-Bing ads partnership would mean a lot more potential targeting options for Bing Ads advertisers. The ability to use a hybrid of information…
Analytics Data Not Populating Into AdWords For Some Accounts
Google confirmed that conversions from Google Analytics weren't properly being imported into AdWords. Campaigns that are relying on this data for optimization such as…
Google Transparency Report Adds Details on Subpoenas, Search Warrants, Court Orders
Between July and December of 2012, 68 percent of the personal data requests Google received from government entities in the U.S. were through subpoenas;…
Facebook’s Graph Search: the Ultimate Personalized Discovery Engine?
The potential for Facebook’s new Graph Search feature is huge. It is going to take some time (several months at the earliest) to achieve…
Google Earnings: 2012 Revenue of $50 Billion, Q4 Revenue of $14 Billion, CPCs Fall
Online search giant Google exceeded forecasters' expectations with reported revenues of $14.42 billion for the last quarter of 2012. This is an increase of…
3 Great Methods for Reclaiming Lost Backlinks
Reclaiming old backlinks is the easiest and most efficient link building method you can perform. Learn how you can reclaim backlinks from pages that…
Author Rank, Popularity, Authority, Social, Ranking? What’s the Tie?
Now is the time to reach out to authoritative sites and individuals to establish relationships. Offer value. Make thoughtful comments. Present reasonable arguments. By…
The Year in Search & Social Marketing: Highs & Lows of 2012
Everyone loves the thrill of victory and the agony of defeat. Let's take a trip down memory lane to review the winning and losing…
Google UK Search Market Share Dips to Lowest Level in 5 Years: 88%
Google controlled 88.35 percent of the search market in December, down from 89.12 percent the month before and down from 91.15 percent in December…
Google Rolling Out First Panda Refresh of 2013 Today
Beware the Panda. According to a tweet from the official @Google Twitter account this morning, a new data refresh is rolling out today. This…