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6 Mobile Marketing Tactics to Nurture Customer Relationships
Text reminders, polls and surveys, sweepstakes, push notifications, social integration, and loyalty and membership programs are six mobile tactics to help you stay connected…
Google Doubletalk and the Three Bears
Small business owners who want to succeed in SEO should embrace diversity, moderation and consistency to avoid the extremes. The trick is to do…
Trends and Techniques for Digital Marketers and Data Geeks #SESTO
Technology is changing the way users are searching and interacting with technology. Bing Ads Evangelist John Gagnon shares some unique patterns, strategies and techniques…
Local Link Building: An Easy Win
Local link building is often overlooked within link building campaigns. Here's how to optimize links for local search by building great national industry links…
The New Inbox: The Intersection of Email, Mobile & Social Marketing
The mobile age is transforming the "inbox." Here's why your email marketing is a strong foundation for social and mobile marketing success, and how…
Twitter Offers Free Analytics For All Users
The information is basic, and is the same information that business users have had for some time. But for smaller businesses and marketers, having…
Jeffrey Hayzlett: Here’s How to Be an Agent for Change #SESTO
Best-selling author and marketer Jeffrey Hayzlett says Businesses need clock changers. People who are change agents. People who don’t mind making mistakes in order…
SEO Into 2014: The Irreversible Changes in Google’s Products
Google is straying from being solely a place to search – and evolving into an area you can explore. How do SEO professionals understand…
Google Makes It Even Harder to Estimate Missing iOS 6 Organic Search Data
Applying PPC data has been key in accurately estimating the impact of missing iOS 6 organic traffic data. Unfortunately, Google now is returning trackable…
Financial Services PPC Ad Copy Breakdown [Study]
A new Bing Ads analysis provides insights into sub-verticals like banking, auto insurance, credit cards and health insurance. Here are a few key takeaways…