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Industry

14 Link Prospecting Queries for Discovering Your Company’s Related Verticals

Great link building ideas for those working in markets that are "undesirable" or "unmentionable," are SEO-jaded, have few publishers, are strictly pay-me-or-no-link, have few…

By Garrett French · 05 Aug 2010

Local

5 Ways to Improve Your Local Search Marketing Strategy

Don't lose out on a huge amount of potential business. Use these local search strategies.

By Jon Schepke · 05 Aug 2010

SEO

BrightEdge’s SEO Platform Plugs Into Webtrends

BrightEdge are on a mission to simplify how chief marketing officer’s (CMO) connect with their audiences and make it possible to effectively manage SEO…

By Jonathan Allen · 04 Aug 2010

SEO

Social Media ROI Metrics Main Stumbling Block For Brands’ Global Campaigns [Poll]

A poll by Harris Interactive for Buddy Media showed that brands are hampered by finding the right ROI metrics in their adoption of social…

By Liva Judic · 04 Aug 2010

SEO

News Picks: Search Heads Leave Yahoo; Bing Maps; Google Search History

An overview of some of today’s search, ad, tech news Departures Yahoo is forging on in its management reshuffle process. Following the steps of…

By Liva Judic · 04 Aug 2010

SEO

Bye-bye, Crawler: Blocking the Parasites

Why not all spiders are created equal -- and what you can (and should) do about quite a few of them.

By Ralph Tegtmeier · 04 Aug 2010

PPC

Making the Leap: The Paid Search Marketing Toolbox

No one has the time or budget to use every tool in the paid search technology landscape. Choosing the right tool is all about…

By Alex Cohen · 04 Aug 2010

SEO

New Strategies for Getting Links from Newspapers

The recent difficulty of obtaining links in news coverage requires some strategic adjustments for link builders. Here are some tips to help your public…

By Jeremy Bencken · 04 Aug 2010

SEO

News Picks: Echo River, Localeze & Tom Tom, A New ‘Decision Engine’ & More

An overview of some of today's search, ad, tech news.

By Liva Judic · 03 Aug 2010

SEO

How To Not Fail At SEO

How to incorporate search engine optimization into your companies and web ventures so they succeed. These principles, if integrated and committed to, will greatly…

By Adam Audette · 03 Aug 2010

Content

Selling Clients on Content

How to convince your clients that there are real rewards (namely: traffic, authority, a competitive edge, and increased ROI) for creating great linkable content.

By Jennifer Van Iderstyne · 03 Aug 2010

SEO

Social Media Syphoning 25% Of U.S. Online Time [Nielsen]

Research firm Nielsen has released a study on how Americans spent their online time in June. Here are the main findings worth making a…

By Liva Judic · 03 Aug 2010

SEO

Facebook SEO: Of Links and Likes

Is it time to add Facebook to the list of search engines to optimize your site for? It may not be, but that doesn't…

By John Greer · 02 Aug 2010

Industry

The Future of (Offline) Shopping Search Engines

Search engines are more than just machines that index the web. They index the world, which will make the job of a search marketer…

By Bas Van Den Beld · 02 Aug 2010

SEO

News Picks: Adobe Search Patent; Microsoft vs Yahoogle Japan; iPad Rivals & More

An overview of some of today’s search, ad, tech news Search Adobe has filed for a patent that would enable search engines to crawl…

By Liva Judic · 02 Aug 2010

SEO

Google Sites Most Popular In U.S. In June But Yahoo Closing In [comScore]

Google sites remained the most visited in the U.S. during the month of June but Yahoo is closing in on its rival, comScore’s numbers…

By Liva Judic · 02 Aug 2010

Events

Advanced Connected Marketing Week and SES San Francisco blog coverage!

SEOBook Jon Glick interview About.com Bryan’s Online Business blog  – Feature Interview with Jeff Hayzlett – Kodaks former Chief Marketing Officer PPC-Advice  – Connected…

By Matt Mcgowan · 30 Jul 2010

SEO

Search Engine Update – Who’s Out There Shaking Things Up?

Bits and bobs to keep up with search engine product updates: YouTube, Wolfram|Alpha, Bing Maps and more. YouTube has extended video upload limit on…

By Liva Judic · 30 Jul 2010

Video

You Can Now Get ’15 Minutes of Fame’ with YouTube videos

Andy Warhol said in 1968 that “In the future, everyone will be world-famous for 15 minutes.” Well, you can now get “15 minutes of…

By Greg Jarboe · 30 Jul 2010

Industry

Will the Bing & Yahoo Search Alliance Succeed?

What does a "win" look like for Yahoo and Bing? What risks do both search engines face? And what are the implications for search…

By Duncan Parry · 30 Jul 2010