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Google’s Record Year; Yahoo Worth ‘Less Than Nothing’ & More Search News
David Lawee, head of Google’s M&A group, is on track to close a deal every two weeks on average, in Google’s most deal-heavy year…
Google’s Schmidt to Colbert: Comment About Kids Changing Their Identity ‘Was a Joke’
Google CEO Eric Schmidt was on “The Colbert Report” for a “Google Chat” last night. As Stephen would say, “At least that’s what it…
Embracing the Nation — Why Localizing by Country Works
If you're serious about competing with the locals in any given market, then you need to take your localization seriously, and that extends to…
Improve Your Rankings by Removing Links
SEOs and agencies need to consider not just how to build quality links for clients, but how to actively manage the link profile and…
Bing Social Recommends Twitterers; Paid Search Roundup; Google Transparency Report & More Search News
Bing Social yesterday announced a new feature called People Recommendations to help searchers discover new Twitterers. Based on a search query, the feature is…
5 Overlooked Actionable Benefits of Attribution
Learn how to leverage the data that's available, and how to capitalize on it.
Google Instant, SEO, and the Future of Search
Eight ways Google Instant could impact search, search engine optimization, and PPC.
Rosetta Acquires Mobile Firm; Facebook Phone; Google TV SERP Ads & More Search News
Digital Agency Rosetta is beefing up it’s mobile efforts with its acquisition of Level Studios. The deal will add 215 employees to Rosetta, and…
How to Create a Social Media Ad Buy on a Budget
With smart research and resourceful planning, you can build a social media ad buy that's set up to succeed. These five simple steps can…
The New Business Intelligence of Social Media
Social media research, monitoring, and analytics: the tools, the top five measurable attributes, and how to use this data to improve your ROI.
Cuil is Stone Cold – Another ‘Google Killer’ Bites the Dust
As spotted in the SEW Forums by member sitetruth, Cuil appears to be history. Quoting sitetruth’s post from yesterday: “The employees were told at…
SEO Is NOT Dead, Huge SEO Tools List & More – Search Week In Review for Sept. 18, 2010
Here are the columns and news stories for the week of Sept. 13 to 17, as reported by the Search Engine Watch team of…
New Microsoft Paid Search Features & More Search News
Microsoft adCenter is readying some new features for PPC managers. Reports in adCenter will begin showing new information on conversion rates, revenue from conversions,…
Apple iAd — A Summary for Search Marketers
Can iAds succeed? That's the big question. Everything SEMs need to know about iAds, including how they differ from IAB ads, the iAd network,…
Unleash Your Full PPC Potential by Leveraging Google AdWords’ Match Types
Exact match, phrase match, and broad match working together: build a winning PPC team.
New Yahoo SERP, Mail, Twitter/Facebook Integration: A Fall Preview
Yahoo today previewed some search enhancements they’ll be rolling out this fall, hot on the heels of changes at Google ( Instant) and Bing…
Bing Search in IE9; Skyhook Sues Google; Latest comScore Search/Mobile Stats & More Search News
Fully embracing HTML 5, the IE9 beta was launched yesterday, and the Bing team says their goal is to provide a “very rich” and…
Visualizing the Social CRM Process
This simple six-step process will help you create a social customer relationship management strategy for your organization.
Diagnosing the Impact of Optimization on Your Quality Score
These two Google tools can help you understand and track your quality score, as well as the effect of your paid search campaign optimizations.
Social Search Circles — Nobody Knows the Pages I’ve Seen
All search is really social search. How subtracting "social" from "social search" prevents us from finding the pages we really want to track down.