23
articles
2012–2015
on Search Engine Watch
Mobile
most covered
Author

Jay Taylor

2015

SEO

7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

Whether you’re managing a campaign yourself, or you’ve hired an SEO professional, ask these 7 questions to determine if your…

28 Jul 2015

Mobile

Micro-Moments and Search

Search is key for marketers to leverage for micro-moments, defined by Google as short bursts of activity when consumers use…

24 Jun 2015

Mobile

The Mobile Search Survival Guide

With Google’s recent mobile algorithm update, businesses of all sizes are clamoring to remain relevant in Google mobile search. The…

29 Apr 2015

Mobile

Google Confirms Intentions for Mobile Search – What Now?

There has been a lot of speculation recently about Google’s intentions with mobile search. But Google’s recent announcement on Webmaster…

04 Mar 2015

PPC

4 Reasons You Should Run a Paid Search Campaign With an Already Successful SEO Strategy

SEO and paid search are often viewed as mutually exclusive. But here are four reasons you would benefit from running…

04 Feb 2015

2014

Mobile

Why a Mobile-Friendly Website Is Essential to a Successful SEO Strategy in 2015

Some organizations are still resistant to having a mobile-friendly website, either because they lack the resources or don’t see the…

10 Dec 2014

Industry

Why Google Algorithm Updates Shouldn’t Matter

With the exception of historic changes to Google’s algorithm, such as the Panda and Penguin updates that fundamentally changed the…

11 Nov 2014

Content

How to Create a Content Marketing Strategy From Your Existing SEO Content

If your organization has a successful SEO strategy, you are most likely creating great content that your customers find of…

16 Oct 2014

SEO

How to Ensure Your SEO Strategy Delivers the Right Traffic

When it comes to SEO, achieving first page rankings and getting more traffic is one thing, but here's how to…

23 Jul 2014

Mobile

Why Brands Should Provide Content Based on Users, Not Just Their Mobile Device

Consumers expect to have access to the same content regardless of device. Meeting this expectation can result in better brand…

04 Jun 2014

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