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Rumors of the Press Release’s Death have been Greatly Exaggerated
Back on Sept. 13, Simon Dumenco wrote an article in Advertising Age entitled, “RIP, the Press Release (1906-2010) — and Long Live the Tweet.”…
6 Ways to Make Your Website Faster, More Flexible
The SEO and e-commerce landscape is always changing. Reacting to those changes is a significant competitive advantage.
5 Common Mistakes Bloggers Make
Here's how you can avoid common blunders when writing blog posts and ensure what you write benefits your readers.
Search Week In Review for Sept. 25, 2010
Here are the columns and news stories for the week of Sept. 20 to 24, as reported by the Search Engine Watch team of…
Yahoo/Bing: adCenter’s 5 Tips on Optimizing Bids & Budgets
Warning of higher advertiser competition and that you could see a decline in your search campaign performance, the adCenter blog has published five recommendations…
Google Mis-Places: Lost Reviews, Ratings, Business Listings
After receiving reports from marketers and businesses stretching from the U.K. to Hawaii, Google says they have fixed a technical issue that caused some…
9 Tips for Paid Search Newbies
Are you or a colleague new to paid search? Here are some tips for anybody learning PPC.
SES Chicago Emphasizes Incorporation of Social Media into Marketing Programs
Social Media-related Panels to Provide Useful Information for Beginner and Veteran Marketers CHICAGO, IL, September 24, 2010–SES Chicago, to be held at the…
Kentucky Mom Cooks Up Metadata Recipe For Increasing YouTube Partner Revenue – Can Your Mum Do That?
Can your mom cook up a recipe for meta data? Mine can't. I've tried talking to my mom about metadata and her eyes glaze…
Will the Death of Newspapers Also Kill Our Freedoms?
Sites like Google News, Facebook and Twitter have given people the belief that they shouldn't pay for information. Hopefully we never rely solely on…
YouTube Annotations: 32 Ways to Bait a Bear (& Spark One Amazing Idea For Yourself)
Hey, it’s Friday. It’s the only day you can say to your boss, “all work and no play makes Johnny a dull boy” and…
Propeller.com Spinning to a Stop
Social news site and once pretender to the Digg throne, Propeller, announced today that they are shutting down. Propeller was the new name for…
How to Create Site Information Architecture
Information architecture is the blueprint of your website. It helps users and search engines find your content. Here's your all-in-one guide to good information…
Rich Snippets Support in Google Local Search Results
Google is now incorporating rich data into it’s local search results. The upshot of this is that local directories can, on say a restaurant…
Richest Men in Search & Social, Facebook Phone, New Twitter Analytics Tool [News Picks]
The Forbes 400, the annual list of the richest people in America, was released yesterday, and includes many familiar names in the search and…
Diageo Marketing Raises a Glass of Guinness ‘to Martha’ on Arthur’s Day
For the past two weeks, I’ve been on vacation in Ireland. My wife wouldn’t let me bring my laptop or cell phone, but that…
5 Link Marketing Strategies for the Holiday Season
The holiday shopping season is right around the corner. It's never too late to develop some quality backlinks and create buzz about your products.
Yahoo Launches Advertising Solutions Portal
Everyone seems to be cleaning up their interfaces today. Hot on the heels of Google New, Yahoo’s B2B division launched the imaginitively named, Yahoo!…
Google New, A New Landing Page For All New Google Products
Google allow their employees to spend 20% of their time on new project ideas. Pretty sweet, right? The latest output from this policy is…
Third Time Lucky? Bing Brings Back Search Rewards
Bing is bringing back a reward programs, despite recently ditching the Bing cashback program. Bing Rewards is an airmiles type scheme, that aims to…