Latest stories
27,224 articles, newest first.
Google Display Network Continues Evolution With 4 New Features
This month the latest features in the evolution of the Google Display Network were rolled out. Here's a look at these four features that…
Facebook Pages: Diminishing Returns & Long-Term Value
One of Facebook's most powerful resources for businesses is the free "page." But with so many potential areas to focus on with Facebook pages,…
Google Turns Off PowerMeter, Discharges Google Health
Citing limited usage, Google has announced they will pull the plug on Google Health – a site for storing your medical history plagued by…
comScore: iPad Obliterating Android Tablets
A new comScore report, known as "Device Essentials," is taking a look at numerous elements of non-computer traffic. Initial data shows iPad obliterating Android…
Do The Police Need Search And Social Gurus?
With the recent capture of one of FBI's Most Wanted through the use of social media and other arrests that have been made with…
Facebook Testing Fixed-Position Ads & Navigation
It's been over a year since Facebook completely revamped its interface, but our next big update may be coming soon. Facebook is now testing…
Growth of Conversions on a New Site
Conversions don't seem to grow along the same curve as traffic – they grow more slowly. If at first you don't succeed growing organically,…
Yahoo CEO Bartz Survives the 2011 Shareholder Meeting
Bringing Carol Bartz onboard as Yahoo's CEO in 2009 was meant to be part of a major turnaround for the company, but Yahoo's market…
Google Testing Black Navigation Bar, New YouTube Player
Google is testing an alternative homepage design featuring a black navigation bar with white links. Appearing mainly for Firefox users, the black nav bar…
Eggs and Baskets: How Second Life’s Facebook Marketing Has Backfired
“Don’t put all your eggs in one basket.” We’ve all heard that phrase, and it’s true, quaint as it is (particularly when you handle…
Resources for Learning About PPC
A guide to useful resources from the "big three" search engines (Google, Bing and Yahoo) that will help anybody working in PPC – newbie…
15 Search & Social Takeaways from SES Toronto 2011 #sesto
Twitter, Facebook, LinkedIn, Panda, Google +1, optimization, mobile... SES Toronto had all the tips, tricks, and takeaways. Here are just a few search and…
Dilbert: Scratching Google’s Back on Black Hat SEO Awareness
Black hat SEO tactics are no laughing matter, but that hasn't stopped established comic strip Dilbert from poking fun. Two recent Google-centric strips may…
Yandex and Rambler Band Together Against Google Russia
While Google has dominion in most countries, in Russia it's just a footnote to Yandex, the country's leading search engine. To ensure the continued…
Google AdWords “Interests” Graduates
Google AdWords has graduated an experimental feature known as "Interests" to mainstream availability. The feature lets advertisers target users by their broader interests, regardless…
Google to Expand Display Ad Business to 20 Billion+
Google may be the big fish of search, but they're still in third place for display advertising. That's about to change, though, with Google…
Could Google Suggest Be Used to Send Coded Messages?
Google Suggest could be used to transmit secret messages in plain sight. That's the message from a stenography specialist who says spies and terrorists…
Google Scoops Up 5 Creative Awards at Cannes Lions Ad Festival
Google, a company that has made its name off search and has famously eschewed brand advertising for over 10 years, have picked up five…
The Developing FTC Google Search Antitrust Case
The FTC is preparing to launch an antitrust case against Google's search division. The company is facing accusations of unfairly favoring its own services…
Ensure Your Success When Porting Campaigns from Google AdWords to Microsoft adCenter
The four biggest areas of concern when porting campaigns from AdWords to adCenter are bids, keyword status, modified broad match, and tracking tags. Use…