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A Few adCenter Tricks For Halloween PPC Treats
As we hit the beginning of September, eager Halloween fans are already hunting for their 2011 costume. Twenty-three percent of all annual Halloween searches…
YouTube Creator Playbook Offers New Strategies & Best Practices
YouTube has posted a playbook that compiles important tips, best practices, and strategies for Partners and content creators that go beyond the typical advice,…
Websites With Lower Google Rankings See Higher Ad CTR [Study]
A new study shows that the lower your position is on Google's search results page, the higher the likelihood that visitors will click on…
2012: Search Marketing Armageddon or Opportunity?
A survey of search marketers reveals their top priorities in 2012 are addressing mobile search and attribution modeling. However, to avoid digital (or brand)…
Developing Links with Strategic Partnerships
Teaming up with another site or organization is a great way to build links, exposure, and branding. It can be done in a number…
Real Names: Google+, Government & The Identity Ecosystem
Why is Google motivated to take such a hard line on identifying people by their real name on Google+? The simple answer, perhaps, is…
Google TV Coming to UK, Schmidt’s Hopes Still High
In an Edinburgh conference for the UK TV industry, Google's Eric Schmidt discussed the integration of television and the web. He announced that Google…
Google Calendar Fades Past Events
Google Calendar now automatically dims past events by default. Google says this new feature is designed to “help you focus on what's next.” The…
Shareholder Sues Google For Aiding Illegal Drug Sales
A Google shareholder has filed a lawsuit against Google CEO Larry Page and the entire board of directors for unspecified damages because the company…
Google Doodle Celebrates Malaysian Independence Day
Malaysian Independence Day, or Hari Merdeka, was celebrated today, and Google added to the celebration with a Doodle on their Malaysia search page. The…
Google Adds New List Snippet Format
Google has released a new snippet format that extracts details from long lists and displays them in a bullet-point on search engine results pages.…
Yandex Buys Social Newspaper The Tweeted Times
Russia's top search engine Yandex has bought social newspaper service The Tweeted Times, which compiles content shared by those you follow on Twitter into…
5 Options for Choosing a Country, Region, or Language Selector
For multinational or international companies, there are many choices when it comes to selectors. What’s most important is that you choose one that fits…
Critical Thinking for the Discerning SEO [eBook Review]
This qualitative piece of research compiles a range of responses to a series of open questions, set to a group of contributors. Definitely worth…
How to be Your Agency’s Favorite Client: Five Dos and Don’ts
Like any good relationship, it takes time for an SEO agency and client to create a comfortable, supportive, and dare I say loving arrangement.…
SEO Wars: Forget Black Hat, White Hat – What Color Is Your Lightsaber?
A long time ago, in a galaxy far far away... The similarities between SEO and "Star Wars" can no longer be denied. It's time…
DuckDuckGo, Google+ Among TIME’s Top 50 Best Websites of 2011
DuckDuckGo, the startup search engine that emphasizes user privacy, has been named as one of TIME's Top 50 websites of 2011, and DuckDuckGo founder…
U.S. Attorney: Larry Page Knew About, Allowed Pharmacy Ads
Documents, emails, and witnesses confirm that Google CEO Larry Page knew about and allowed ads from online pharmacies for years. However, as part of…
Google Warns Users of Possible Man-in-the-Middle Attacks
Google issued warnings today of a possible man-in-the-middle attack against users attempting to access various Google services over a secured and encrypted HTTPS protocol.…
Google+ Wins When Spammers Win
As with any Google property, marketers looking to use/abuse the system are often faster than Google at finding loopholes. Is it in Google's best…