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SEO

The Art of SEO Direction

In SEO, where you're moving to and when you get there is a matter of perspective, timing, vision, and action. With planning and patience,…

By Jennifer Van Iderstyne · 09 Apr 2014

SEO

A Very Mild Case of Google Penguin?

Not every site is impacted the same way by Penguin, Google's algorithm that targets spammy link building tactics. On Twitter, Google's Matt Cutts told…

By Jennifer Slegg · 08 Apr 2014

Local

73% Lose Trust in Brands Due to Inaccurate Local Business Listings [Survey]

The majority of consumers (73 percent) say they lose trust in the local business when it happens. And 67 percent say the same if…

By Jessica Lee · 08 Apr 2014

SEO

Google Takes Down 7 Japanese Link Networks

Japan is the latest country publicized as being hit with the link network penalties by Google. Matt Cutts announced early this morning on Twitter…

By Jennifer Slegg · 08 Apr 2014

Content

Are Guest Blogs Forked?

The last couple of weeks have given rise to a lot of cussing and discussing, regarding penalties levied against sites on both ends of…

By Doc Sheldon · 08 Apr 2014

PPC

18 Must-Have Paid Tools for PPC Success

Sometimes free tools aren't enough. In enterprise PPC, or for tougher tasks like landing page optimization, paid tools are necessary to make an impact…

By Melissa Mackey · 08 Apr 2014

SEO

‘No-Links Ranking’ – The Battle for Better Organic SERPs

Is it possible links will no longer be a ranking factor in the future? Yandex no longer takes links into consideration as a ranking…

By Razvan Gavrilas · 08 Apr 2014

Industry

U.S. Search Awards 2014 Nominations Now Open

No doubt ready to top what was an impressive inaugural event, the U.S. Search Awards will return during Pubcon this year to honor the…

By Danny Goodwin · 07 Apr 2014

Content

Google: ‘How-To’ Tax Searches Increase 37% Since 2012

Google released data about search trends for the 2014 tax season today, which showed "how-to" tax-related searches were up a significant amount since 2012,…

By Jessica Lee · 07 Apr 2014

Mobile

Google Expands App Indexing

Google in December began showing content from Android apps by including a link directly to the app. Google is now expanding the number of…

By Jennifer Slegg · 07 Apr 2014