Latest stories
27,221 articles, newest first.
Are Google’s “New Features” Really That New?
Last week, Google's Inside Search blog announced a recap of 30 different search quality improvements it made in December 2011. However, Bing has had…
Google ‘Search Plus’ and Our Ever Decreasing Circles
Is Google’s latest move bad for users? Is it leading us to a future search experience that replaces pure information retrieval with curated information…
7 Social Media & SEO Tactics Businesses Will Adopt in 2012
With social and search so closely intertwined, it’s easy to get overwhelmed by the rapidly evolving landscape. From social listening, to Google+, and SoLoMo,…
Google’s Encrypted Search Data: A Cure for Vision Loss?
Brands that wean themselves off query data will be well positioned to forge ahead. The proactive solution is to build a comprehensive profile of…
Search Industry Call to Arms: SOPA, Keyword Not Provided and Lying SEOs
Two blog posts, "What Every SEO Has to Fight For in 2012" & "2011: The Year Google & Bing Took Away From SEOs &…
Broken Link Building for Content Promotion
I love link rot... and so should every marketer tasked with creating and or promoting high-utility content. Link rot is a Force of Web-Nature…
Build Stronger PPC Client Relationships Through Better Communication
Communication can take many forms. Phone calls. Emails. Reports. For every client, you should be transparent, have a plan in place, and stick to…
Mobile Search Trends in Asia Pacific [Study]
A study looking at mobile search data in Australia, urban China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Singapore, and Thailand reveals which countries…
Mobile Shopping Doubled Over 2011 Holiday Season: IBM, Marin Software
Holiday shopping statistics from IBM show a YoY doubling of both online sessions and sales on retail sites from mobile devices in December 2011.…
Twitter: Google Search Plus Your World Bad for Web Users
Twitter has criticized Google for the huge search feature changes unveiled on Tuesday, claiming they are "bad" for people, publishers, news organizations, and Twitter…
The Art of Winning on AdWords – Lessons from Moneyball
Campaign cloning is a great way to discover truths that hide in aggregated statistics. Applying Moneyball scrutiny to your account will help you bid…
Bridging the Cross-Channel Analytics Divide
No lone study of web analytics will satisfy everyone in your organization; the only solution to coming up with a prioritized list is analysis…
7 Quick Tips to Keep Your SEO On Track in 2012
Now is a great time to review year-over-year data to get a big picture of SEO success without seasonality and other factors that can…
How Search Engines Work
Download this PDF, which offers a basic understanding of the science of information retrieval on the web. "How Search Engines Work" goes a long…
Nicolas Steno, Geology Pioneer, Celebrated by Google Doodle
Google’s logo today pays homage to Danish anatomist Nicolas Steno, the father of modern geology. The new Doodle features the Google logo with letters…
Google Launches Search Plus Your World
Building on Social Search, introduced in 2009, and their own social media network Google+, the world’s most dominant search engine is taking personalization to…
Google Profits From Illegal 2012 Olympics Ads
Google is profiting from ads posted by illegal London 2012 Olympics ticket resellers. These ads have since been removed, as have ads for cannabis,…
Google Fined $65K in France for ‘Crook’ Autocomplete Suggestion
Google must pay a $65,000 fine for suggesting the search term for “crook” when users typed in the name of France insurance company Lyonnaise…
Christmas AdWords Activity
Information on how the populace at large behaved and interacted with AdWords ads by day during the holidays. Christmas traffic was much lower than…
Holiday Shoppers Hooked on Deals in 2011 [Infographic]
TIPPR, a daily deals website, compiled an infographic which summarizes consumer activity over the 2011 holiday season. 90% of shoppers said they were likely…