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Social

6 Tips for Writing Successful LinkedIn Articles

LinkedIn is a great platform for publishing articles, but you need to have a strategy and consider what types of content work best for…

By Amanda DiSilvestro · 28 Jul 2014

PPC

Retailers Outspend Luxury Brands on Luxury Keywords in Paid Search [Report]

In the battle for luxury shoppers, top retailers in 2013 outspent top luxury brands on Google AdWords paid search ads in four of five…

By Ashley Zeckman · 28 Jul 2014

Industry

Google Has Removed 100,000 Links, Approved More Than Half of ‘Right to be Forgotten’ Requests

Google has removed "the majority" of "right to be forgotten" requests, a number that could exceed the 100,000 mark. It has rejected just over…

By Carly Page · 25 Jul 2014

Development

14 Top-Notch Resources to Help You Become a CRO Expert

It's becoming increasingly expensive to drive traffic to your website. The only way to maintain or improve results is to increase your conversion rate.…

By Jamie Smith · 25 Jul 2014

Social

How to Use Twitter Lead Gen Cards to Increase Newsletter Sign-ups

Newsletters are an amazing marketing tool, but building a large newsletter audience can be tough. You can run Twitter lead gen cards for free.…

By Travis Bernard · 25 Jul 2014

PPC

How to Make AdWords Paid Search Work for You – 7 Important Steps

Want to make your AdWords PPC accounts work better for you? By using these seven routine tasks, you can be not only more effective…

By Diane Pease · 25 Jul 2014

Local

Foursquare Upgrades App, Transitions Check-Ins to Swarm

Calling it the beginning of the ‘personalized local search’ future, Foursquare has moved all check-in functionality from Foursquare to Swarm. It has also revealed…

By Ashley Zeckman · 24 Jul 2014

PPC

SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

A study by Shop.org and Forrester Research shows 85 percent of retailers surveyed said search marketing (including PPC and SEO) was the most effective…

By Jessica Lee · 24 Jul 2014

Development

5 Content Questions to Guide Your Site Redesign

There's a lot to consider when you decide to redesign your website – it must provide a good user experience, be mobile-friendly, and not…

By Lisa Barone · 24 Jul 2014

Local

Listing Management: The Required Foundation for Local SEO

Effective listing management trumps all other local SEO efforts. It has been and continues to be the required foundation for a successful local SEO…

By Jon Schepke · 24 Jul 2014