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YP Partners With Fandango for Movie Search and Ticket Purchasing
Integrating with big names like Goodzer, GrubHub, OpenTable, and now Fandango helps the former YellowPages.com stand out in the crowded search space.
The Future of Google’s Search Algorithm: Refinement Vs. Overhaul
Does it make more sense for Google to completely change its search algorithm, or to further refine the signals it uses?
Early Holiday Paid Search Data and What It Means for 2015 Strategy
In today's fluctuating search world, marketers should turn to predictive technology to help them plan for the year ahead.
Power-Packed SEO: How to Make Your Content Work 10 Times Harder
Rather than having one scrawny campaign for each channel, why not take advantage of the synergies that can happen by combining them all into…
Mindshare and Google Collaborate to Create Search As Signal
Search As Signal provides real-time insights that have the potential to influence keyword search and paid media choices.
Yahoo Sees Jump in Firefox Searches
Since replacing Google as Mozilla's default search engine, Yahoo has seen a surge in searches on the newest version of Firefox, according to data…
YouTube Ads: Getting the Content Right
Search marketers can take advantage of AdWords for video in order to make sure they are targeting their YouTube ads correctly.
5 Sessions You Shouldn’t Miss at SES London
SES London 2015 is coming up in February - what are the five sessions you absolutely shouldn't miss while you're there?
Microsoft and Google Optimize Santa Tracker Websites for Mobile
For the first time, the 60-year Santa tracking tradition is mobile-friendly, allowing Windows users to ask Cortana where Santa is, while Android users can…
Yahoo Shares Its Top Searches for 2014
Not one to be left out of the annual roundups of the year in search, Yahoo has joined in the fun and is presenting…