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How to Use Google Analytics Visitors Flow Reports to Improve Conversion Rates
We all want our website to be user friendly. But you don't get there without constant analysis and optimization. Here's how the Visitor Flow…
Google Now: Taking the Search Out of Search
In a world filled with distractions, an effortless user experience is becoming a more desirable quality. Google is working to create the most effortless…
Login With Amazon: What is it and Why Should Online Business Owners Care?
Amazon's new sign-in service, Login with Amazon could be a foot in the door for online retailers to Amazon's significant shopper base of more…
Google, Facebook, Microsoft, Yahoo Deny Involvement in NSA PRISM Spy Program
The U.S. National Security Agency (NSA) has been named in a massive surveillance operation which includes monitoring activity on multiple U.S. carriers and service…
AdWords Image Extensions Bring Images to Google Search Ads
AdWords is expanding their reach with the search results ads by now allowing advertisers to use image extensions with their ads so that images…
How People Search For Movies on Google Predicts Box Office Revenues [Study]
A new study, “Quantifying Movie Magic with Google Search”, analyzed 99 films released in 2012 and has some surprising endings for movie marketers. Google…
Pinterest Launches Search Feature by Keyword for Your Pins
Pinterest has introduced a ton of new functionality this year, beginning with its new look in March. Now Pinterest has a new search feature…
Link Removal Request Tips for Webmasters & Business Owners
Are you the owner of a good quality site who has been asked to remove links? If so, you're probably wondering why a site…
5 Ways Social Media Supports All Critical Areas of Any Company
Social media marketing affects and supports all critical areas of the organization – from sales and marketing to HR and client services. Here's how…
Every SEO Silver Bullet Will Fail
No matter how nimble your organization may be, Penguin 2.0 is a perfect chance to re-evaluate your tactics. More organic and integrated strategies are…
Retail Paid Search Competition Heats Up with New Entrants
Advertisers that focus their PPC efforts can gain in the rankings relative to other competitors, as was demonstrated in 2012 by new, smaller and…
Yahoo Search Results Get a Google-Inspired Redesign
Taking some inspiration from Google, Yahoo's search results have gotten a makeover. Yahoo unveiled its brand new look today – one that includes a…
How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl
For websites hit by Penguin, some webmasters need to analyze thousands of links (or more). This step-by-step tutorial walks you through the process of…
Unlock Powerful Insights With This Complex AdWords Retargeting Process
Retargeting is a powerful, but challenging tool. Here are some examples of quirky cookie behavior, techniques for multiple use case pages, and advanced tactics…
How to Leverage the Social CEO
In today's social economy, visible storytelling sells, and who better to tell your story than the person responsible for leading the charge? But how…
Demystifying Direct/Bookmarked Traffic in Analytics Reports
Following these guidelines will not only help you demystify your direct or bookmarked traffic, but you'll also build a strong foundation of data integrity,…
Google Wants to Launch Trusted Stores in UK
Google is looking to bring its Trusted Stores program to the UK later this year. With thousands of U.S. retailers now signed up, the…
Google: No Plans for Glass Facial Recognition Apps (At This Time)
Google has told the world that it will not approve any facial recognition software for Glass until it's had time to have a good…
New Pinterest Research Shows Which Images Get the Most Engagement
A new analysis of more than 500,000 images looking at 30 different visual characteristics like textures, colors and more, uncovered a pattern in the…
SEO, Content Marketing & Social: Hot Topics Ahead of SES Toronto 2013
Four groups of Canadian marketing professionals are set to converge at SES Toronto for a collaborative get-together with SES attendees, speakers, and exhibitors. Before…