Topic

Social.

Where search meets social platforms, communities, and the conversations that drive discovery. 1,675 articles
Latest in Social

Bing Adds Klout As An Influencer and Vice Versa

Klout and Bing have teamed up to include Klout Scores and influential topics into the Social Sidebar. And on Bing searches, the "People Who Know" section of the…

By Thom Craver · 28 Sep 2012

Social

Twitter Ad Revenue Play: Now Allowing More Search Engine Indexing

Twitter made a change to their robots.txt file this month that will allow search engines like Google to crawl and index Twitter…

By Miranda Miller · 27 Sep 2012

Social

Facebook Adding Search History to Activity Log

Facebook has announced that it will be rolling out a personal search history record within the Activity Log over the coming weeks,…

By Miranda Miller · 24 Sep 2012

Social

How to Use a Twitter Paid Media Campaign to Build a Strong Community

Twitter has developed a unique advertising platform that can be very useful to advertisers. Learn how Twitter can help build your online…

By Justin Freid · 21 Sep 2012

Social

Google’s Anatomy

CEO Larry Page referred to Google+ as the company’s “social spine” in an earnings call earlier this year. If Google+ is the…

By Jiyan Wei · 20 Sep 2012

Social

SEO & the Dawn of Visual Social Media

The days of the single task "SEO and done" marketing are over. Small- to medium-sized businesses should focus on local SEO, Pinterest,…

By Lisa Buyer · 20 Sep 2012

Social

Google Buys Instagram Rival Nik as Google+ Passes 400 Million Users

Google has announced it is to acquire imaging platform Nik Software and reports that Google+ now has more than 400 million members…

By Shaun Nichols · 19 Sep 2012

Social

Photos & Videos as Social Currency: The People Behind Content Creation & Curation

A new Pew Internet report offers a look at the average Facebook, Twitter, LinkedIn, Pinterest, Instagram, and Tumblr users. Learn more about…

By Miranda Miller · 17 Sep 2012

Social

The Definitive Checklist for Effective Facebook Posts

Facebook marketing is still about making a connection through interesting content. What has changed is the way we go about making those…

By Ron Schott · 13 Sep 2012

Social

Mark Zuckerberg: Mobile is the Future, Facebook Will Do Search

Facebook CEO Mark Zuckerberg has heralded mobile as the key to Facebook's future success during his first interview since the social network's…

By Carly Page · 12 Sep 2012

Social

Bing Tries to Make Search Sexy to College Women

Bing wanted to show young women that it's worth checking out, so when it threw down the gauntlet encouraging people to test…

By Kate Kaye · 12 Sep 2012

Social

Tumblr: A Growing Search Acquisition Opportunity for Brands

Desktop unique visitors to Tumblr may be up 100% year over year, and mobile visitors to Tumblr may be up 50% since…

By Eli Goodman · 10 Sep 2012

Social

Facebook Removing Fake Likes

The social network said that it has increased its use of automated tools which can detect and remove fraudulent "Likes". Facebook's effort…

By Shaun Nichols · 04 Sep 2012

Social

Twitter Advertisers Gain Interest-Based Targeting

Twitter has enhanced its paid products for advertisers with a new targeting option that includes more than 350 interests. Brands can now…

By Matt Kapko · 04 Sep 2012

Social

Bing Adds Facebook Photo Search

Remember that cool photo your friend shared on Facebook last week? Can't find all his pictures from last week's party? It's no…

By Thom Craver · 31 Aug 2012

Social

Pinterest, Instagram, Niche Social Networks Global Market Share Grows

Pinterest and Instagram are niche social media darlings, making massive gains in global market share over the last year. Research firm Experian…

By Miranda Miller · 27 Aug 2012

Social

Facebook – A Love Story: Using Earned & Paid Media to Better Attract & Engage Customers

With a good idea and a killer engagement strategy, you absolutely can rely solely on Facebook to generate new and repeat business.…

By Ashley Zeckman · 27 Aug 2012

Social

Facebook Launches Sponsored Results Search Ads API

Facebook delves deeper into search ads with the wider rollout of their Sponsored ads in search. The ads will appear at the…

By Miranda Miller · 23 Aug 2012

Social

How to Effectively Create a Google+ Following of 10,000 Engaged Fans

A few months ago, Fraser Cain shared how he took his blog from 0 to 3 million monthly visitors. What’s just as…

By Eric Siu · 23 Aug 2012

Social

Omni-Channel Marketing: The Power of Social Media, Influence & Email Addresses

Got full contact? Companies spend a lot of money acquiring customers and building databases. Matching an email address with identifiable intent via…

By Jason Cormier · 23 Aug 2012

Social

PRWEb and PitchEngine: SEO Smart/SMO Sexy Newsmakers

While news consumption continues its shift to search engines and social media, content marketers using publishing and distribution platforms beyond the press…

By Lisa Buyer · 23 Aug 2012

Social

Bing Gets More Social, Adds Quora to Social Sidebar

If you are logged into Bing, you will begin to see answers to questions given by top contributors to the social network…

By Thom Craver · 23 Aug 2012

Social

Peter Thiel Dumps 20 Million Facebook Shares

Early Facebook investor Peter Thiel didn't wait to dump a significant chunk of his holding in Facebook – 20 million shares on…

By Lawrence Latif · 22 Aug 2012

Social

Google+ Now Has Custom URLs for Pages, Profiles

Google has only made the feature available to large brands and verified celebrities so far. Still, the feature that will soon be…

By Carly Page · 20 Aug 2012

Social

SEOmoz Acquires Twitter Analytics Company Followerwonk

Search and social optimization software firm SEOmoz has made its first acquisition, buying Twitter analytics company Followerwonk for $1-4 million. It is…

By Miranda Miller · 20 Aug 2012

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