SEO.
Giving Links Away
There are a few ways of controlling what pages of your site share their link love. PageRank "sculpting" and siloing are two methods that use the "nofollow" attribute…
Explaining Digg to Clients and Newbies Alike
In the world of social media, Digg is a behemoth. A hot Digg submission is capable of generating tremendous volumes of traffic…
There Are No Free Links: Budgeting Resources for SEO Link Building
There's no such thing as a free link. The amount of time and resources to invest for link development depends on the…
Social Media Marketing for Small Business
Are there really opportunities for small business to succeed using social media? Absolutely, if one factors the strengths and weaknesses of the…
Conducting a Redirect Audit on Your Web Site
A redirect audit can take care of many issues that search engines might be having with your Web site, and may help…
Social Media Power: UC Berkeley Student Twitters Out of Egyptian Prison
CNN is reporting that Student James Karl Buck twittered his way out of jail with single-word text messages after being arrested. The…
The Power of Sharing: Link Building in Online Forums
Forums as a category have some of the highest PageRank online. Here are the road rules for link building in online forums.
Twitter Expands to Japan, Includes Ads
Popular social media network, Twitter, has announced its expansion to Japan. But this time, ads will be rolled out with the launch…
Site Redesign: 4 Vital SEO Tips for Web Designers
If you're in the middle of a "No SEO" site redesign, stop now. Read this column: Extra-strength Advil for the migraine headaches…
MySpace Launches Beta Version of New Advertising Platform
Social media networks have struggled to produce confidence in their advertising options, but MySpace is hoping to change that with the beta…
If Search Is Recession-Proof, Watch Out For Newbie Bidders
Reprise Media Partner Joshua Stylman wrote a piece about search advertising and the impending recession detailing how search should be the last…
Facebook Adds “Lexicon” to Arsenal: A Potent Buzz Pocket Mining Tool
Search Marketers interested in mining data about users’ behavior in Facebook have a new weapon with the arrival of "Lexicon." Lexicon measures…
Blended Search Increases Your Visibility – Jupiter Research
Jupiter’s recent study confirmed what we all suspected: search engine users click specialized content within general search results more than they do…
Destroying the Myths of SEO and PPC
Conspiracy theorists love myths about SEO and PPC. Today, we rip of their tin foil hats and expose the biggest myths about…
Are Google Search Results Going Wacky?
I had heard about a week ago that Google’s search results were throwing off some odd listings, but Navneet Kaushal over at…
Diggers Digg YouTube, according to Search Engine War Blog
Teddie Cowell over at Neutralize (**) just emailed me about a new bit of research that’s just been posted on the Search…
Link Building Strategies: Apprentice Edition
Great content is only half the battle. Don't forget the other half: getting the word out about your great content.
SEO Spam is Good
TechCrunch recently had a post lamenting the fact the Barnes and Noble’s new How-To site, Quamut, is being spammed by SEO guys…
Microsoft to Fight Search Spam by Analyzing Email
Here’s a story I missed when it broke. On March 25, Microsoft was awarded a patent it applied for nearly 4 years…
Blended Search Results Change Searcher Behavior
Search marketers received more evidence this week that universal or blended search results are changing searcher behavior. If you're not yet optimizing…
Could the Term “SEO” Become Trademarked?
If you read the headline and thought it was just a teaser to get you to read this post, think again. SEOs…
How to Tell if Your Domain is Banned in a Search Engine
Oftentimes it is difficult to tell whether a domain name is banned or penalized by a search engine. Or perhaps the domain…
How to (Actually) Earn Money (Now) with Social Media (Really): Part 2
Short term financial success in social media can be a multi-layered enigma, ranging somewhere between daunting and infuriating. As the socialized Internet…
Govt. Funded Health Search Engine Blocks “Abortion”
Now this seems to be a story that would get attention if it weren’t for the fact President Bush is a lame…
Optimization Tips for PDFs: Great Advice for B2B Search Marketers
PDFs are particularly significant in B2B marketing, which makes optimizing them for the web is an important piece of SEO strategy in…
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