SEO.
How Search Marketers Can Use Landing Page Testing to Influence Offline Ad Campaigns
Search marketers deal with landing pages everyday in their work, but not all landing pages are created for paid search campaigns. Many landing pages, or sometimes entire sites…
Social Media is Key Component of Back-to-School Marketing Supply List
More retailers are turning to social media as part of their back-to-school marketing campaigns, according to Jupiter Research. From Facebook to widgets,…
Friendster Deploys OpenSocial API
Friendster has today announced the deployment of the OpenSocial API. Friendster is encouraging developers to make use of the API to reach…
WebTrends Launches New Service to Reduce Wasted Ad Dollars
WebTrends estimates that $4.5 million will be wasted in search advertising this year. That’s why they’re launching a new service: Ad Director.…
Search Engine Optimization: Back To Basics
As search marketers, businesspeople, and human beings, many of us are quite busy these days. There just isn't enough time in the…
ConnectU Co-Founders Place 6th in Olympics Rowing
Facebook competitor ConnectU’s co-founder twins, Cameron and Tyler Winklevoss, placed 6th in men’s pair rowing in the 2008 Beijing Olympics. Their time…
Rosetta Translation Launches Website Localization Service
If you want to go global or develop your content in other languages, you’re likely in need of a good translator. But…
VeriSign Now Supports International Domain Names
VeriSign has announced that their SSL certificates will now support International Domain Names (IDN). These domain names display website addresses in local…
And the Link Love Award Winner is…You
Entering contests, being a finalist in contests, and especially winning contests is link nirvana. Win or lose, a contest has endless linking…
Facebook and Hi5 Lead Global Growth Among Social Networks
comScore has released data showing explosive growth rates for social networking sites Facebook and Hi5 globally, with 153% and 100% respectively. With…
Google Opens Up Cryptography Toolkit, KeyCzar
Google has released its cryptography toolkit, KeyCzar, into open source. They hope the move aids developers in conducting the difficult task of…
John McCain Outspending Barack Obama in Search Engine Advertising
According to an exclusive story in the National Journal Online, John McCain has outspent Barack Obama for two consecutive months in search…
Link Building with Customers, Part 2
Customers are one of your most valuable link building resources, because they're already sold on your product or service. Cultivating positive relations…
Friendster Names Googler as New CEO
Friendster has named Google’s regional managing director of South Asia, Richard Kimber, as its new CEO. It has also raised $20 million…
Top SEO Firms Paid for by the Following…
Our industry still has a lot of growing up to do. Participating in advertising programs masquerading as objective ratings services is not…
Yahoo Board Meeting: 60 Second Summary
Jim Goldman, who writes Tech Check at CNBC, is live blogging the Yahoo shareholder meeting. The turnout was light and much lower…
7 Location-Based Social Networking Applications for the iPhone
Earlier, I wrote about the estimates for location-based social networking to reach $3.3 billion in revenues by 2013. The iPhone is leading…
Location-Based Social Networking to Generate $3.3 Billion by 2013
Location-based social networking is projected to generate worldwide revenues of $3.3 billion by 2013, according to ABI Research. But the business model…
Link Building: Understand Where You Are To Know Where You’re Going
In link building, if you don't know where you're going, you'll probably end up someplace else.
Google vs. Yahoo on Paid Links
Google created a firestorm in the industry with its Paid Links directive. So where does Yahoo stand in the Paid Links debate?
Press Releases and Search Engine Optimization
Issuing press releases without regard for SEO is a wasted opportunity. Combining press releases with SEO efforts can help gain presence in…
Social Networking and Employees: Where Do You Draw the Line?
With the rise of social networking, employers are left wondering if or how the trend affects their bottom line. Many have decided…
Social Media Metrics: How Internet Famous Are You?
Monitor, monitor, on the wall, “Who’s the most Internet Famous of them all?” Wired.com has launched a new, free service for everyone…
Facebook Connect Aims to Aggregate Social Media While Protecting User Privacy
In May, Google announced a new initiative called Friend Connect that enables site owners to add social media to their websites, and…
Link Building with Customers
The most underutilized source of links for companies: customers. Here's how to encourage your customers to link to your site.
Page 139 of 184