PPC.
Microsoft lets your AI assistant trace changes to your ad budget
Read-only tools bring campaign edits and creative performance into connected AI assistants.
Pinterest lets you buy ads through Google, Amazon and Yahoo
Selected display and video ads can join existing media buys in the Americas and Asia Pacific.
Bing tests menu links in search snippets
Bing is testing a menu-style links design within sponsored results, different from its recent bubble-box sitelinks, though it could not be replicated…
Google Ads rolls out an AI translation tool for campaigns
Google Ads has started rolling out an AI translation tool that can translate ad text, keywords, image text, and landing pages directly…
Google sponsored ads get a new Visit site label
Google is testing a “Visit site” label on sponsored ads, featuring blue text on a white background with a border. Clicking the…
Google AI Mode Shopping ads carousel now appears on mobile
Google AI Mode’s inline Shopping ads carousel, previously spotted on desktop, is now appearing on mobile, placing product ads directly within AI-generated…
Bing Shopping ads gain new promotional labels
Bing is showing labels such as “High quality,” “Small business,” and “Buy now pay later” on Shopping ads, highlighting key product and…
Microsoft warns publishers to replace their old ad connection before it shuts down
The AppNexus adapter closes in early 2027, and its replacement changes more than the bidder name.
Google will make financial advertisers prove credentials to reach the US and Canada
The phased rollout is planned for early 2027, with country-specific instructions still to come.
Google Ads lets you value new customers by the size of their order
Percentage-based bidding adjustments are leaving beta alongside wider customer-retention controls.