Local.
International SEO Core Considerations
When expanding into a new market, it's critical to pick the right strategies to maximize your odds of success in the shortest…
Social Search Concerns for National Multi-Location Brands
Developing a successful localized social media strategy can seem overwhelming, but by implementing these tips and seeking out a social CRM tool…
Google+ Local Bible for SMBs
A well-optimized Google+ Local page can help you outrank your competitors in local search, build authority through +1's and user reviews, and…
Google Authorship Presents Branding Opportunity for SMBs
Google authorship has made it easier for small- and medium-sized businesses (SMBs) to get their brands in front of prospective customers, because…
The Search Agency Launches Local Search Campaign Management Platform
The Search Agency has launched an automated alternative that lets search resellers get better results for small businesses doing local search -…
International SEO Gone Wrong: 7 Assumptions Can Ruin Your Program
Coordinating an international SEO program can feel a lot like herding cats. Still, as common markets mature and competition increases, optimizing abroad…
Google Maps for iPhone Update Adds New Local Search Features
Google Maps for iPhone has been updated with new local search icons to help you more quickly find restaurants, coffee shops, bars,…
Facebook Graph Search: How Multi-Location Brands & Local Marketers Can Capitalize
Those who already embraced Facebook local marketing tactics to grow their page, increase engagement and dominate users’ news feeds should be in…
18 Social & Local Marketing Ideas Based on the Consumer Journey
These simple local and social search strategies are relatively simple to implement and should help you improve marketing performance. All these ideas…
5 Reasons SMBs Should Focus on Search, Not Social for Customer Acquisition
SMBs are placing more and more emphasis on social media marketing as a customer acquisition tool. Here are five reasons why this…