Local.
SEO Your Website For Foreign Market Acquisition
How can a U.S. company expand its presence in an English-speaking foreign markets? An overview of the pros and cons from an SEO and marketing standpoint, as well…
New Google Ads Expand Offers Arsenal
Google is trying their damndest to build an effective daily deal and offers service, but it's an uphill struggle. Google's recently added…
Google Adds City Pages & Descriptive Terms in Local
Google is struggling to make its mark in the local scene in the aftermath of the failed Groupon buyout. Two brand new…
Top 5 International Link Building Blunders
There are many ways to get international links. Like anything when it comes to link building, it isn't easy. If you know…
Google Offers and Payments: It’s all about Search
If you’ve been awake for any of the past 48 hours, you probably heard about Google’s new Offers product. And you’ve likely…
Bing Maps Changes View of Streetside
Bing Maps announced changes to it's Streetside view in Bing Maps, getting rid of the previous 360 degree panoramic bubbles and flattening…
Winning Multinational eCommerce SEO Strategies
Ecommerce lives and dies on its conversion rate. Get the three key areas covered here right, and you'll be able to conquer…
6 Ways to Use Social Media to Boost Local Search Results
Local marketers have embraced social media, and in so doing have discovered half-a-dozen different platforms which divide their attention, effort and time.…
Google Wants Users To Confirm Business Listings
David Mihm noted that Google Maps listings for businesses now include overlays asking if they are still operating, in the case of…
Checking Into the Future with Foursquare’s Dennis Crowley
The remaining challenge for Foursquare is the SMB segment, where advertisers aren't as easy to reach. The proposition is for SMBs to…
Google Offers Accepting Business Sign-ups in Portland
Google promises businesses that the Groupon-style program, which went live last week, will help bring in new customers, with Google handling all…
Groupon Counters Google Offers By Hiring Exec. Who Worked On Their Local Offerings
While Google launched their new Offers service last week – a coupon product similar to Groupon, the company that turned down a…
Improve Your Organic Rankings With Google Places, Part 3
Google Places tips and strategies for image optimization, reviews, and geographic targeting.
Google Offers Live in Portland; Coming Soon to NYC, San Francisco
Google Offers, Google’s version of Groupon or LivingSocial, has launched in Portland, Oregon, and will soon offer daily deals from local restaurants…
Group-Buying Meets Local Search
The daily deals market continues to grow with new players, as well as established companies weaving deals into their core offerings. At…
Google Map Maker: User Generated Tagging of Live Google Maps
Google has opened up Google MapMaker to all Google Account users to edit any spot in the United States. With the philosophy…
Google Tags Out With Bad Team Coordination
Google announced it is dropping the Tags feature for its Places product – a feature they were selling to small businesses to…
Q&A with Foursquare’s Evan Cohen on Social, Local & Mobile
Foursquare's evolution, directions, monetization, and the collision of mobile and daily deals: a conversation with Foursquare GM Evan Cohen.
Improve Your Organic Rankings With Google Places, Part 2
A step-by-step guide to help you better understand how to enter/edit the information for your Places page and send good SEO signals…
Healthy Local Search
The health industry has realized that local search marketing can have great benefits. An overview of health-related tools, directory and review sites,…
Your Company Sucks! The Online Reputation Management Wars
Don't wait until you wake up one day and find that a slanderous site is suddenly ranking for searches on your company…
Google Awestruck In Presence Of Royalty
The official Royal Wedding site launched this week and Google custom search was incorporated much to the glee of the Google Custom…
Discovering the Right SoLoMo Formula
The mobile discovery trend is taking on new forms with growing smartphone penetration, and a Groupon-fueled hunger for the deals infused with…
Cooper Tire Hijacked 2300 Listings at Yahoo Local, Yellow Pages
More glitches in local search listings hijack other businesses.
On Yelp and Google: Shaky Friends, Uncertain Futures
Are you too reliant on any one source for your traffic or leads in local search? What search marketers can learn from…
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