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Is Yahoo Testing New PPC Ad Ranking Algorithm?
PPC
Is Yahoo Testing New PPC Ad Ranking Algorithm?
20y
Barry Schwartz
Class Action Fraud Suit Filed Against Yahoo Over Adware & Domain Distribution
PPC
Class Action Fraud Suit Filed Against Yahoo Over Adware & Domain Distributi...
20y
Danny Sullivan
Revisiting Search Engine Ad Breaks
PPC
Revisiting Search Engine Ad Breaks
20y
Danny Sullivan
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Online Advertisers Can Only Handle PPC Price Increase of Less Than 30%
PPC
Online Advertisers Can Only Handle PPC Price Increase of Less Than 30%
20y
Barry Schwartz
New Click Fraud Index Aims To Quantify Click Fraud Rate
PPC
New Click Fraud Index Aims To Quantify Click Fraud Rate
20y
Danny Sullivan
Search Ad Providers Gaze into their Crystal Balls
PPC
Search Ad Providers Gaze into their Crystal Balls
20y
rumo
Search Ads Getting More Attention From Big Advertisers
PPC
Search Ads Getting More Attention From Big Advertisers
20y
Barry Schwartz
Time Warner Cable Can Auction Off TV Ads
PPC
Time Warner Cable Can Auction Off TV Ads
20y
Barry Schwartz
Yahoo Denies Scandinavia Testing
PPC
Yahoo Denies Scandinavia Testing
20y
Barry Schwartz
Yahoo to Reduces U.K. Agency Search Ad Commissions
PPC
Yahoo to Reduces U.K. Agency Search Ad Commissions
20y
Barry Schwartz
Yahoo "Project Panama" Testing New Ad Ranking System
PPC
Yahoo "Project Panama" Testing New Ad Ranking System
20y
Barry Schwartz
Adware Said To Generate Fake Clicks On Yahoo Search Marketing Ads
PPC
Adware Said To Generate Fake Clicks On Yahoo Search Marketing Ads
20y
Barry Schwartz
The Future Of AdWords For TV?
PPC
The Future Of AdWords For TV?
20y
Danny Sullivan
Trust Me, I'm A Jedi Scientist -- Those Aren't The Fraudulent Clicks You Were Looking For
PPC
Trust Me, I'm A Jedi Scientist -- Those Aren't The Fraudulent Clicks You We...
20y
Danny Sullivan
RPA Awarded By Both Google & Yahoo For Paid Search Innovation
PPC
RPA Awarded By Both Google & Yahoo For Paid Search Innovation
20y
Barry Schwartz
Demographic & Behavioral Targeting for Search
PPC
Demographic & Behavioral Targeting for Search
20y
rumo
'Drafting' and 'Hijacking' in Paid Search
PPC
'Drafting' and 'Hijacking' in Paid Search
20y
Barry Schwartz
Google Explains Invalid Clicks
PPC
Google Explains Invalid Clicks
20y
Jennifer Slegg
Google Click Fraud Settlement Story Updated
PPC
Google Click Fraud Settlement Story Updated
20y
Danny Sullivan
Google Agrees To $90 Million Settlement In Class Action Lawsuit Over Click Fraud
PPC
Google Agrees To $90 Million Settlement In Class Action Lawsuit Over Click ...
20y
Danny Sullivan
Yahoo To Ban Bidding On Competitor Trademarks To Stop Comparison Advertising
PPC
Yahoo To Ban Bidding On Competitor Trademarks To Stop Comparison Advertisin...
20y
Danny Sullivan
Cost Per Keyword Spikes to $55 During Holiday Season
PPC
Cost Per Keyword Spikes to $55 During Holiday Season
20y
Barry Schwartz
HBO's "The Sopranos" Uses Google Maps & AdWords for Show Promotion
PPC
HBO's "The Sopranos" Uses Google Maps & AdWords for Show Promotion
20y
Barry Schwartz
Search Engine Advertising to Grow 26% in 2006
PPC
Search Engine Advertising to Grow 26% in 2006
20y
Jennifer Slegg
Closing CPC Price Gap or Irrational CPC Buying
PPC
Closing CPC Price Gap or Irrational CPC Buying
20y
Barry Schwartz
Winners and Losers in Super Bowl Search Marketing
PPC
Winners and Losers in Super Bowl Search Marketing
20y
rumo
Marketers Find Google Ads Slightly More Effective Than Yahoo & Well Above MSN
PPC
Marketers Find Google Ads Slightly More Effective Than Yahoo & Well Above M...
20y
Danny Sullivan
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