PPC.
Google tests message option on sponsored ad results
Google is testing a new 'Message' option on sponsored ad results that lets users connect directly through Google Messages, possibly tied to…
Google tests centered sponsored results heading on desktop
Google appears to be testing a centered "Sponsored results" heading on desktop search results, a shift from its usual side placement.
Google tests showing days left for sales in shopping ads results
Google is testing 'days left' labels on sponsored shopping results, showing users how much time remains before a sale price ends a…
Google Merchant Center AI performance report gets new sections
Google Merchant Center's AI performance report has expanded with new sections covering AI Search intent, AI Search terms, and AI Attributes, giving…
Google tests larger sitelink font size on mobile for sponsored ads
Google is testing larger sitelink font sizes on mobile within Google Ads, making sitelinks noticeably more prominent while the website name stays…
Google shows sold last week badges more often in Shopping ads
Google is showing 'Sold last week' badges more frequently in Shopping ads. This can increase user trust and improve CTR.
Google Ads tests new Video Campaign Group feature
Google is testing a new “Video Campaign Group” option in Google Ads, currently in beta. This was first spotted by Marcin Wsół,…
Google now serving regular Search campaigns with restrictive match types in AI Mode
Google is now serving regular Search campaigns with Exact and Phrase match keywords in AI Mode — but only for queries with…
Google Ads introduces new AI-powered dashboard creation feature
Google Ads has introduced a new AI-powered dashboard feature that lets advertisers simply describe the dashboard they want like account summaries or…
Google tests new sitelinks display design for sponsored ads
Google is testing a new way to display sitelinks in Google Ads. Previously, if a website’s ad had more than two sitelinks,…