Google is testing larger sitelink font sizes on mobile within Google Ads, making sitelinks noticeably more prominent while the website name stays the same size.
Google is testing larger font sizes for sitelinks on mobile within Google Ads. We spotted this yesterday the website name appears as usual, but the sitelinks themselves are now showing in a noticeably larger font size.
Here is how it looks.
Showing sitelinks in a larger font could catch a user’s attention and make them more likely to actually read them, but it’s not clear whether this alone would meaningfully increase CTR for the website.
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