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Amazon Steps Further Into Search With Amazon Echo

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If you have a solid liberty of experiential content on your site, it will be many decades before Siri, Cortina, Google Now, or Amazon's Alexa poses any threat to your traffic. If you have a solid liberty of experiential content on your site, it will be many decades before Amazon's Alexa poses any threat to your traffic. 0 Comments

How Location Data Can Change Search

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Search could be further improved if search engines leveraged location data from our mobile devices to personalize and target results. Search could be further improved if search engines leveraged location data from our mobile devices to personalize and target results. 0 Comments

The Big Burden of Backlinks for Small Businesses

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Backlink maintenance and management is a new burden that most small businesses are not equipped to handle. Many small businesses don’t yet know that they should even review their links. Backlink maintenance and management is a new burden that most small businesses are not equipped to handle. 0 Comments

Why Google Algorithm Updates Shouldn’t Matter

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With the exception of historic changes to Google’s algorithm, such as the Panda and Penguin updates that fundamentally changed the way website publishers had to approach their optimization strategies, algorithm updates should not receive nearly as much attention as they currently do. Google algorithm updates should not receive nearly as much attention as they currently do. 0 Comments

Amazon Echo Could Sneak Voice Search Into Users' Living Rooms

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Last Thursday, Amazon quietly released Echo, a device that uses voice command technology to answer questions, play music, and make shopping lists. Will the company take the next step to voice-controlled shopping? Last Thursday, Amazon quietly released Echo, a device that uses voice command technology to answer questions, play music, and make shopping lists. Will the company take the next step to voice-controlled shopping? 0 Comments

How Can SEOs Sell "Shiny, Sexy" Search?

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In a panel discussion at ad:tech New York, Kevin Ryan of Motivity Marketing, Shreya Kushari of Digitas, and Hamid Saify of Deutsch discussed the best practices for getting reluctant clients to realize the power of search. What are the best practices for getting reluctant clients to realize the power of search? 0 Comments

Google Maps Adds New Features and Brighter Colors

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In order to better serve its mobile customers and compete with the likes of Yelp and Foursquare in the mobile and local market, Google Maps is in the process of rolling out a new series of features. To better serve its mobile customers and compete with Yelp and Foursquare, Google Maps is in the process of rolling out a new series of features. 0 Comments

Are Scholarship Links Considered Unnatural by Google?

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A lot of websites are creating scholarships so that they can ask colleges and universities to link to them. Should these links be considered unnatural? A lot of websites are creating scholarships so that they can ask colleges and universities to link to them. Should these links be considered unnatural? 0 Comments

Your Job Is to Make Google Look Good

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Yes, that's right, if you want Google traffic, your job is to make Google look good. This post will explore why this is true, and what it means for your SEO strategy. If you want Google traffic, your job is to make Google look good. This post will explore why this is true, and what it means for your SEO strategy. 0 Comments