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Yahoo.

From directory pioneer to portal giant: our long-running coverage of Yahoo search. 2,142 articles
Latest in Yahoo

Yahoo Alpha (beta) Tested Down Under

Yahoo is testing a new search interface called alpha, which meta-searches several Yahoo properties, and also allow users to add their own search service via OpenSearch RSS. Alpha,…

By Kevin Newcomb · 04 Apr 2007

Mobile

Yellowpages.com Launches Text-based Mobile Local Search

Similar to the Starbuck’s SMS search tool that we wrote about a few weeks ago, Yellowpages.com today announced text-based local search tool…

By Michael Boland · 30 Mar 2007

Industry

Yahoo News Partners With Major Newspaper Publisher

The McClatchy Company, third largest newspaper publisher in the United States, will provide International news for the Yahoo News platform. The companies…

By Frank Watson · 28 Mar 2007

Industry

Search Headlines & Links: Mar. 27, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 27 Mar 2007

Industry

U.S. Search Engine Rankings, February 2007

Search volume rose 19 percent over February last year; Google retains its dominance in search share.

By Enid Burns · 23 Mar 2007

SEO

Search Engine Results Chart

Chart shows how major search engines get their results from crawlers, human directories or via payments.

By Sew Staff · 23 Mar 2007

Video

AOL, MSN, MySpace And Yahoo! Strike Deal for Video

News Corporation and NBC today announced the launch of an Internet video distribution network that will bring as soon as this summer…

By Amanda Watlington · 22 Mar 2007

Video

Get Some Video Ad Accountability

The biggest players are still scratching their heads about how to define and quantify accountability, based on what we heard at ClickZ’s…

By rumo · 20 Mar 2007

Industry

Britney Can Use K-Fed To Find Bars and Rehabs

Okay it could be the sign of the apocalypse – just another example of bad arbitraging – but K-Fed has a search…

By Frank Watson · 20 Mar 2007

Local

Innovectra Launches LeadStream

Local search consultancy Innovectra is launching a local search product today at the Kelsey Group’s “Drilling Down on Local” event. The new…

By Kevin Newcomb · 20 Mar 2007

Mobile

Yahoo Increases Reach of OneSearch

Yahoo today made its OneSearch mobile search product available to all WAP-enabled devices, broadening the reach of the service to more mobile…

By Kevin Newcomb · 20 Mar 2007

Industry

Yahoo! Loses Another Executive

Deanna Brown, general manager of Yahoo! Media Group’s Lifestyles business unit, has been hired by Scripps to head their newly formed Interactive…

By Frank Watson · 19 Mar 2007

SEO

How Long Does it Take a New Site to Rank in the Search Engines?

Here is the first of a series of case studies I plan to publish here in SEW. Our first volunteer is Follow…

By Eric Enge · 13 Mar 2007

Industry

Search Share of Digital Spending Slips

Avenue A | Razorfish released its third annual Digital Outlook Report yesterday, a hefty 143-page book examining the state of digital media…

By Kevin Newcomb · 13 Mar 2007

Industry

Did-It’s Wise Lands at Right Media

Former Did-It CEO Bill Wise has been named president of Remix Media, a division of ad exchange Right Media, according to MediaPost.…

By Kevin Newcomb · 12 Mar 2007

PPC

Paid Search Advertising: Google AdWords, Yahoo Search Marketing & Microsoft adCenter

How paid listings on Yahoo, Google AdWords and Microsoft adCenter can get your site visible to searchers within days.

By Sew Staff · 12 Mar 2007

SEO

Submitting To Directories: Yahoo & The Open Directory

Explains how to submit for free or by fee to the important human-powered search engines of Yahoo and the Open Directory. From…

By Sew Staff · 12 Mar 2007

Social

Wikia Search Plans Progressing

Jimmy Wales continues to press ahead with his search engine plan. According to this article in Yahoo, “Wales said collaborative search technology…

By Eric Enge · 09 Mar 2007

Industry

Is Amazon Hedging Search Engine Bets?

The lure of the search dollars seems to haunt Amazon. They have used a few of them over the years, even created…

By Frank Watson · 08 Mar 2007

Industry

Friendster Drops Yahoo For Google

Reuters reported today that social networking company Friendster has signed an agreement to run Google ads, replacing their previous ad provider Yahoo.…

By Frank Watson · 07 Mar 2007

Industry

Yahoo Uses Windows Mobile To Escalate Yahoo Go Reach

Yahoo! announced this morning a strategic partnership with HTC (High Tech Computer) to preload Yahoo Go on their Windows mobile phones. “Since…

By Frank Watson · 07 Mar 2007

Industry

Justin Osmer Interviewed about Live QnA

My latest interview was with Justin Osmer of Microsoft. Our discussion focused on the Live QnA product. Microsoft has taken a very…

By Eric Enge · 05 Mar 2007

PPC

More Search Engine Wishes

In his ClickZ column today, Kevin Lee continues his look at Search Engine Wish Lists, with requests for search engines for things…

By Kevin Newcomb · 02 Mar 2007

Industry

Search Headlines & Links: Feb. 27, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 27 Feb 2007

SEO

Cramer Picks Ask and Yahoo Over Google Short Term

Google is Jim Cramer’s internet darling, but for the short term he announced selling some of your Google stock and taking some…

By Frank Watson · 27 Feb 2007

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