Topic

Search engines.

How search engines work, compete, and change. 2,752 articles
Industry

Google News Snippets, YouTube Embedded Videos Face Legal Challenges in Germany

A newly approved bill states that Google, other search engines, and news aggregators can only use short snippets of material from publishers.…

By Jennifer Slegg · 20 May 2013

Analytics

BloomReach Adds 4 New Metrics to Measure Page Quality

BloomReach's “Continuous Quality Management” (CQM) technology scores web pages relative to other pages across the web with similar types of content. It…

By Jessica Lee · 14 May 2013

SEO

SEO Book Gives Readers a Visual Step-by-Step Marketing Blueprint

"Search Engine Optimization: The One Visual SEO Book You'll Really Ever Need" (Third Edition) by Kristopher Jones is out now and covers…

By Thom Craver · 13 May 2013

Content

How to Shift From Guest Posting to Content Marketing in 6 Basic Steps

As an authority, with great visibility, and publishing great content, you will get links. If you've been guest posting solely to obtain…

By Eric Enge · 05 May 2013

Content

Awesome Frickin’ Content

Creating great content is integral to attracting more and better traffic. Awesome content isn't ordinary and doesn't fade into the background. It…

By Grant Simmons · 01 May 2013

SEO

Website Indexation Audit: How to Find & Remove Non-Essential Content

Are you feeding search engines garbage? Taking a look at your entire index will allow you to gain an understanding of what…

By Josh Mccoy · 29 Apr 2013

Mobile

SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

Once an app is ready for download, the biggest challenge is getting users to find it, or even discover its existence. These…

By Jennifer Wong · 18 Apr 2013

SEO

10 Killer SEO Landing Page Tips

User experience, site usability, and onsite engagement have become more important for major search engines in their assessment of a site's "rankability,"…

By Grant Simmons · 15 Apr 2013

Content

The Content Marketing Elephant & the Enterprise

When creating content at the enterprise-level, fostering collaboration among copywriters, creative, user experience, web dev, and marketing teams early in the content…

By P J Fusco · 11 Apr 2013

Analytics

Reaching the Golden Mean of Branded to Non-Branded Traffic

Traffic Marketers from strong brands pursue the 60/40 percent ratio of branded and non-branded traffic. They recognize the value of long-tail visitors,…

By Raj De Datta · 05 Apr 2013