mobile search.
Bing to Follow In Mobilegeddon’s Footsteps
In the next few months, Bing will alter its algorithm to make mobile-friendliness more of a ranking factor, though relevant sites that…
NPR and Shazam Early Adopters of Google’s App Voice Search Feature
Google Now is expanding its voice search capabilities to third-party apps. Users can now launch and search within apps by saying "OK…
Mobile Is Local: Quick Wins and Fast Fails
In her session at ClickZ Live New York, Jori Ford detailed how to master the mobile-local search space.
Let’s Talk Mobile, Shall We? [#CZLNY]
Search marketers need to go hard with mobile - or go home. And in the ever-evolving world of mobile paid search, phone…
Google Confirms Intentions for Mobile Search – What Now?
There has been a lot of speculation recently about Google’s intentions with mobile search. But Google’s recent announcement on Webmaster Central answered…
seoClarity: In Mobile World, Search Result Placement Is Critical to Clicks
Search engine optimization - and where a website appears in search results - can have a significant impact on click-through rate (CTR),…
Mobile Ad Revenues Soar as Search and Directories Flatten Out
The IAB's half-year ad revenue report shows record growth, mostly due to the rise of mobile advertising. Meanwhile, search and directory advertising…
[#SESDENVER] Mapping Behavior Lets Advertisers Predict the Future
Keynote speaker John Gagnon says that turning up first in mobile search is more important than ever before, and businesses that want…
Google Testing “Not Mobile-Friendly” Icons
The tech giant is testing the new icons in its mobile search results.
3 Must-Know Findings About Cross-Channel Attribution
While there have been technological advancements that enable more sophisticated multi-touch attribution models, many marketers are still challenged by connecting the dots…